Tag: lorem

Facebook Announces Local Awareness Ads
Facebook announced a new ad product for local businesses called Local Awareness ads. These let businesses find new customers by showing ads to groups of people who are near that bu...
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Facebook Launches Audience Network
Facebook introduced the Audience Network at its f8 developer conference in April. This is it...
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Google Makes Dynamic Remarketing Available For All Verticals
Google announced that it is rolling out dynamic remarketing to advertisers in all verticals, including hotels, flights, real estate, classifieds, jobs, auto, finance and education...
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Marin Software Partners With Facebook’s Atlas
As you've probably heard by now, Facebook announced the...
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Kenshoo Partners With Atlas For Search Marketing Reporting
With Advertising Week here there is a lot of ad news coming out, but the biggest piece is that Facebook announced the...
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AOL Extends Publicis Partnership Into Programmatic Video, Linear TV
At Advertising Week in New York City, AOL and Publicis Groupe announced an expansion of their six-year partnership into programmatic video and linear TV advertising. As a resul...
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Google’s New Mobile Ad Formats, Flash-to-HTML5 Tools
Recognizing that display ads don't always translate well from the desktop to mobile devices, Google announced on Monday that it will be launching several new mobile display formats...
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IAB Announces New Ad Tech Lab For R&D
The Interactive Advertising Bureau (IAB) announced that it has formed a new nonprofit research and development consortium called IAB Technical Laboratories. The Bureau is currently...
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Facebook Gives Its Marketing Capabilities To The Rest Of The Web With Atlas
As expected, Facebook announced the launch of the new Atlas at Advertising Week on Monday. The company...
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Optimizing Google Shopping Campaigns For Christmas
You're right. It's not even October yet, but the holiday shopping season is pretty much here. It's time to start thinking about preparing for it. Google recently hosted a Hango...
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Bing Ads Lets You Share Negative Keyword Lists Among Campaigns
Microsoft announced that you can now share negative keyword lists between campaigns in Bing Ads. You can do this with the Bing Ads Editor, the web interface, or the API. "Gone...
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Google Expands Local Inventory Ads
Google announced the expansion of its local inventory ads to additional countries and formats. The ads are now available in the UK, France, Germany, Japan, and Australia....
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Apple Is Really Proud of How ‘Huge’ the New iPhone Is
In 2010, Steve Jobs famously said that nobody wants to buy a huge phone. Well, in so many words. Here's what he actually said, via...
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Groupon Enhances Deal Builder Tool
Earlier this year, Groupon launched Deal Builder, a self-serve platform f...
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iPhone 6 Is So Awesome Joan Rivers Is Shilling It from the Grave
If you want to know just how incredible the new iPhone 6 is, just ask Joan Rivers. The celebrity comedian and fashion critic is raving about the new device on her Facebook and I...
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