Facebook announced a couple more changes to the News Feed on Thursday, specifically around how it shows ads to people. Both changes deal with the signals Facebook gets from people...
Never known to miss an opportunity to put out some snarky ads targeting competitors, Samsung has already decided to go full throttle on bashing Apple over the company's big launch...
Google announced some tweaks to the way it displays mobile search ads on smartphones. Beginning on October 15th, ad extensions may show instead of the second line of ad text.
H...
Google announced a new ad extension for AdWords called callout extensions, which allow businesses to add text highlighting specific info about their products and services.
You...
Google regularly uploads videos to the Google Ads YouTube channel, answering questions related to AdWords asked on Twitter, Facebook, and Twitter.
The company has posted a new...
What do married power couple Tom Brady and Gisele Bundchen have in common besides both being rich, famous, and beautiful? They are now also both endorsing Under Armour....
BIA/Kelsey is estimating that spending on local media by SMBs will reach $50.4 billion in 2015 at 35.8% of total local media spending. SMBs, it says, will allocate $37.7 billion of...
Google announced the launch of several new tools for DoubleClick Search Commerce Suite: Adaptive Shopping Campaigns, bid optimization for Shopping Campaigns, and Purchase detail re...
Whenever a new social media experience catches the media's attention, marketers are usually among the first to take note and utilize it.
On Tuesday, Facebook's Instagram...
Apple announced a couple of new ad formats for its iAd platform: pre-roll video and full-screen interstitial banner ads.
The company said in a developer announcement, "Now you...
Twitter announced that it's expanding Twitter Ads into twelve new markets in Eastern Europe and Portugal.
"There has been tremendous growth in this region over the last year, a...
Like President Obama and his views on gay marriage or a pokemon, I can evolve. My initial feelings on the ALS Ice Bucket Challenge were cynical, to say the least. Just donate t...
Google announced that AdWords advertisers can now add currency information to their conversion values to more easily measure revenue when accepting more than one currency on their...
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