New Data Shows Importance Of Facebook Shares Over Likes And Comments

When it comes to your Facebook posts, shares appear to be significantly more important than either likes or comments when it comes to increasing your reach and audience. Have you found shares to be more effective at increasing your posts’…

Twitter Favorites Are Dead, Now You Must “Like” Tweets with a Heart

The Twitter favorite, the star, is dead. Twitter has decided to swap favorites for “likes” and stars for hearts on both its main platform and on Vine. Now, Twitter’s three main properties – Twitter proper, Vine, and Periscope – will…

Microsoft Is Trying to Make Email More Social

If you’ve ever had to desire to “like” an email, Microsoft has you covered. The company is bringing both “likes” and “mentions” to Outlook email. A thumbs-up button will now grace emails in your inbox, and clicking it will send…

Man Violates Restraining Order by Liking Facebook Photos

If you’ve recently been hit with a restraining order, it’s probably best for you to stay off Facebook. In today’s reminder that social media contact is still contact, a Pennsylvania man has been arrested and charged with contempt of court…

Facebook: We’re Getting Better at Axing Fake Likes

Fraudulent likes have always been a problem for Facebook. The company says that fraudulent activity only accounts for a tiny fraction of all the activity on Facebook – but it’s an issue nonetheless. Facebook’s been amping up its efforts to…

Etsy Just Lost Most Of Its Facebook Page Likes [Update: They’re Back]

Update: Etsy’s Page appears to be back in order. As of the time of this writing, it has 1,919,663 likes. Original article (03/13): Last week, Facebook announced that it would make some changes to the way Page likes are counted,…

Your Facebook Page May Soon Lose Some Likes

Facebook announced that it is making changes to the way Page likes are counted, as it removes memorialized and voluntarily deactivated accounts from Pages’ like counts. In other words, you may soon see your Page’s like count drop a bit.…

Facebook Talks About Its Intolerance For Spam

Facebook revealed on Friday that it has obtained nearly $2 billion in legal judgments against spammers, and talked extensively about how it won’t put up with fake likes and other spam on its network. The company says it’s honoring Cyber…

Facebook Launches Mobile Like Button For All Android, iOS Developers

Earlier this year at its f8 developer conference, Facebook announced the mobile Like button for apps. At first it was only available in preview for some iOS developers, but on Thursday, the company announced it’s now available to all iOS…