Google Alters Search Algorithm Ahead of US Election

Google is making some major changes to how its search engine operates as the US prepares for the election in November.

Google Buying Tech Startup Pointy To Help Businesses List Inventory Online

Google is doubling down on its efforts to make inroads in the retail market, with its latest planned acquisition aimed at helping brick and mortar businesses list their inventory online. Pointy is a Dublin, Ireland-based tech startup that specializes in…

Google Collaborates With Newsgroups to Show Tabular Data in Search Results

Google just announced that it will be using a new type of formatting for how newsgroups present their data in Search results. This will make it easier for users to find the information they need. The move to make data more…

Changes in Google Ranking Factors – 2016

What is and isn’t a ranking factor in search? Here are the latest thoughts by industry experts on search ranking factors and particularly Google Ranking Factors as they are in 2016. Content & Links Are the Two Most Important Ranking…

Song Lyrics Added to Google Search Results

In a deal with LyricFind, Google is now displaying lyrics in search results starting immediately. LyricFind is the world’s largest lyric licensing service with over 4,000 publishers in its catalog. Lyrics will be seen both in Google’s search results and…

RankBrain Third Most Important Factor Determining Google Search Results

Danny Sullivan of SearchEngineLand wrote an interesting piece on how RankBrain has now become the third most important ranking factor behind content and links. According to a report on BackChannel RankBrain is being used on almost ALL search queries helping…

Google Trends Just Became A Lot More Useful

In September of last year, Google merged Google Trends with Insights For Search into what it called the “new Google Trends.” It’s now been a year and Google is continuing to add more ways for you to follow the latest…

Frequent Flyer? You’ll Be Googled A Lot By British Airways

Do you have a favorite restaurant? Do the people who work there know you by name now? I visit the Panera near work every morning to get a sandwich or pastry and an iced green tea. For the past few…

Google Small Business Introduces Webmaster Academy

Google just announced on its Small Business Blog a new platform to help small business owners build their Google sites, called Webmaster Academy. In a 19-step process, users can: – Learn how Google works – Make sure Google knows about…

Conflicting Report Shows Google Sinking, Yahoo! Rising

Earlier today, comScore numbers were leaked showing that both Google and Bing were rising slightly in market share at the combined expense of Yahoo! Now, Experian Marketing Services, a different digital information marketer, has released April search engine market share…