Perhaps with multinationals being what they are the fact that they are able now digitally and technologically to issue their own currencies and request their consumers to use it is perhaps not a sort of an unreasonable thing to think. It may not be the whole mission short term but certainly in the medium term for sure. I mean a Facebook coin is probably the next big one.
It’s a great time to be in the love business, says Match Group CEO Mandy Ginsberg. She says that the primary driver of their growth has been the introduction of their paid subscription feature, Tinder Gold, which allows users to see who liked them.
One of the keys to making money with Facebook ads is to create and test 100 Facebook ad sets per day, says Kevin David who has become a successful entrepreneur by utilizing this strategy.
The social media space is pretty ripe for disruption. There’s always this trade-off between privacy and communications and so we want as users and consumers to be able to communicate with our friends and to be connected, but we also want our privacy.
Internet entrepreneur and investor Jason Calacanis says that Facebook may go the way of AOL and Yahoo. “This could be, it’s possible, maybe not probable but possible, this could be their AOL peak, their Yahoo peak,” said Calacanis.
AOL co-founder Steve Case says that Facebook needs to pivot and recognize that they are not in the garage anymore. Case sees some of this as a backlash against big tech, which he predicted a few years ago in his book the Third Wave.
Tim Berners-Lee, the creator of the web, launches Contract for the Web that encourages companies to agree to let individuals own and control their data and importantly to allow mobility of data.
According to Rich Greenfield, media and technology analyst at BTIG, Facebooks is starting to show huge monetization potential for apps that are not the news feed. “The reality is that as you look out more broadly over the next few years Facebook has got a lot of different initiatives that are at the very early stages of monetization,” Greenfield said.
James Patterson is releasing his next book “The Chef” on Facebook Messenger. It will be a hybrid combining the written word with video and photography in an attempt to appeal to the millions of millennials that are on Facebook and tend not to read literature.
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