Tag: DoubleClick Search

DoubleClick Search Gets Reporting By Device Type
Google announced today that it has added reporting by device type to DoubleClick Search. It's available to all advertisers. The feature will show you how your campaigns, ad groups,...
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Google Adds Inventory-Aware Campaigns To DoubleClick Search
Today, Google announced the ability to automatically create and optimize DoubleClick Search campaigns based on Google Merchant Center feeds. "We know that keeping your search c...
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Google Announces ‘DoubleCat Search’ Version Of DoubleClick Search
It has become abundantly clear that cats are an important part of the Internet, and in particular, search activity. Google has responded to this appropriately with the latest versi...
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Google Adds Enhanced Campaigns Support To DoubleClick Search
Last week, Google unveiled "Enhanced Campaigns" sending ripples of both worr...
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DoubleClick Search Gets New Bid Optimization Features
Google had added some new features to DoubleClick Search Performance Bidding Suite, including ROAS support, weighted conversion support for Target Spend, and a Primary Constraint c...
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DoubleClick Search Gets Labeling For Campaigns, Ad Groups And Ads
Google announced today that it has added the ability to apply labels to campaigns, ad groups and ads, in addition to keywords, in DoubleClick Search. "You’re no longer restrict...
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Google Launches Search Query Reports To All DoubleClick Search Customers
In April, Google announced that DoubleClick Search V3 would soon provide users with the ability to report on search queries. Today, Google announced that on May 31, the search quer...
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