Microsoft announced some enhancements to the Bing Ads Keyword Planner tool to give advertisers more insights into their campaigns. There are four new capabilities.
First is new...
Google announced the launch of a new optimization tab in the AdSense interface, which appears at the top next to the performance reports tab.
The tab shows tailored tips for yo...
Nanigans released its Global Facebook Advertising Benchmark Report for Q4, which it says delivered strong return on Facebook ad spend for retailers, as purchase rates and average o...
Microsoft announced that it has put together a new eBook for tax season aimed at giving agencies tips and insights to help their tax-related clients' improve their search campaigns...
Twitter announced a new ad format called Conversational Ads that encourage users to tweet about the brands that use them. According to the company, advertisers will be able to use...
As you may know, Bing now powers AOL Search worldwide, including exclusively in the the U.S., U.K., Canada, and Australia. In light of this, Microsoft announced some changes to Bin...
Advertisers who spend a lot with Pinterest can get some extra perks.
According to a new report from DigiDay, the company is giving retail brands exclusive access to data if the...
Instagram ads deliver clickthrough rates comparable to Facebook ads according to a recent study from Instagram and Facebook partner Nanigans.
Have you tested the Instag...
Pinterest has offered Promoted Pins to advertisers throughout the year, but it has so far only been on a limited basis. They have expanded that limitation over that time, but the o...
Pinterest is reportedly tightening the focus of its ad efforts to cater to retailers and consumer goods companies. As Pinterest caters most to fashion, decorating, food, and simila...
Earlier this month, Google called upon the masses to vote for their favorite ads in five categories: the ad you wish you were in, the ad that gets you going, the ad that’s your gu...
Google announced some new enhancements to Display Planner, which forecast how many clicks and impressions are available in your bid and budget range, based on current auction data....
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