Facebook Sees Growth in Ad Sales Despite Drop in Usage
SocialMediaNews
Facebook Sees Growth in Ad Sales Despite Drop in Usage

Facebook saw a decline in usage for the first time in its history, undoubtedly brought about by certain changes made to its News Feed. Despite that, the social media company’s digital ads remained profitable, stemming any concerns investors might have.…

Twitter's Ad Business Shrinks, Company Focuses on Selling Data
SocialMediaNews
Twitter’s Ad Business Shrinks, Company Focuses on Selling Data

With Twitter’s ad revenues struggling, the company has set its sights on data licensing. Twitter has seen some positive changes in its user engagement recently. But despite that, the company’s ad business is still floundering. Data has shown that the…

Advertising & Marketing
Reddit Is Donating $827K, 10% of Ad Revenue, to Charity

Back in February of 2014, reddit promised that at the end of the year, it would total up its ad revenue and give ten percent of it to charity. Charities, actually – reddit said it would “hold an election” based…

Advertising & Marketing
Internet Ad Revenues Had A Record Quarter

The Interactive Advertising Bureau (IAB) and PwC have released their latest figures on Internet advertising revenues, looking at the third quarter. According to their findings, U.S. revenues hit $12.4 billion, making it the the highest quarter on record. Earlier this…

Business
Even The Chrome Browser Is A Money Maker For Google

Aside from the exciting Google Glass demonstration, the 2012 Google I/O conference will probably be remembered as the one that brought Google Chrome to the forefront. Sure, the browser has already experienced great success, especially when the prerendering of web…

SocialMediaNews
Facebook International Ad Revenue Is Pretty Bad

The kicks just keep coming when it comes to Facebook’s advertising value. Today’s entrant: the company’s international ad revenue is the pits. Business Insider took a look at how Facebook’s advertising model is working beyond the borders of the United…

Business
Google’s Android Expectations: Hope vs. Reality

The court case between Google and Oracle has become a goldmine for those wanting a peek inside the world of Android as a business. The Verge has published a slide presentation for a quarterly review of Android that was entered…

Business
Over A Billion In Ad Revenue For Amazon

Amazon is already doing more than $1 Billion in ad revenues and quietly threatening Google’s core search business. As long as consumers continue to start their product searches at Google, there is no worry for the Goliath search engine monster.…

Business
Google Set To Leapfrog Facebook In Advertising Revenue Next Year

Maybe Microsoft’s claim that Google is the “world’s largest advertising company” may not have been so far off the mark if current predictions come true. Last year, Facebook leaped past Yahoo! to become the top seller of online ads. This…

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