Little Caesars Pretzel Pizza To Be Back?

Update: Someone claiming to work at Little Caesars said during a recent reddit AMA: “You didn’t hear it from me but I heard my RM say it’s coming back in July.” Update: An offi...
Little Caesars Pretzel Pizza To Be Back?
Written by Chris Crum
  • Update: Someone claiming to work at Little Caesars said during a recent reddit AMA: “You didn’t hear it from me but I heard my RM say it’s coming back in July.”

    Update: An official spokesperson for Little Caesars gave us this statement: “Soft Pretzel Crust Pepperoni Pizza was originally available from September 1 – October 26, 2014. We extended that LTO twice, through last week due to demand. Pretzel pizza is leaving restaurants this month as supplies end to make room for other premium offerings we believe our customers will love, like the new Bacon Wrapped Crust DEEP!DEEP!™ Dish pizza, which makes its debut on Monday. While we do not have plans of offering Soft Pretzel Crust Pepperoni Pizza after this limited time offer, we would consider offering it again in the future if there is sufficient demand by our customers. We’re always listening to feedback from customers and our franchisees. So, we’ll see if Pretzel is worthy of a comeback.”

    Original Article: Little Caesars is capturing the hearts and minds of the Internet with its latest announcement that it is about to start offering a bacon-wrapped deep dish pizza.

    Back in September, the chain began offering its soft pretzel crust pizza, but has within the last couple of weeks put an end to that, no doubt disappointing plenty of fans of the pretzel crust/cheese sauce combination as well as fans of inexpensive pizza. One of the main selling points was that the large pie was only $6, just a dollar more than its famous “Hot-N-Ready”.

    Since the advent of the Little Caesars pretzel crust pizza, rival Pizza Hut has also begun offering a pretzel crust option.

    Little Caesars’ version has simply vanished with little explanation. If you Google “pretzel crust pizza” you’ll likely still see Little Caesars’ menu item appear at the top of the results, but if you click it, you won’t get a page showing the product. You’ll get something like this:

    The pizza might be gone for now, but a source from within Little Caesars says it will be back in the summer. We’ve reached out to the company’s official communications channel for confirmation, and will update accordingly.

    “The Soft Pretzel Crust Pepperoni Pizza is a great tasting example of everything we are about; offering our customers a totally unique pizza experience from the variety of pizza and sides we offer to instant ‘just stop in and pick-up’ availability,” said Edward Gleich, Senior Vice President of Global Marketing at Little Caesars when the pie was first introduced.

    First things first, I'm the roundest. #badpizzalyrics #pretzelpizza #littlecaesars

    A photo posted by Little Caesars (@littlecaesars) on

    Even in its latest announcement about the bacon pizza, Little Caesars pats itself on the back for being “the first national chain” to introduce a pretzel crust pizza to its menu nationwide.

    The pretzel pizza was originally announced as a limited-time offering that would last through October. Obviously it lasted a lot longer than that, so it must have been a hit to some extent. That bodes well for a potential return.

    The new bacon pizza will set you back twice as much money at $12.

    Image via Little Caesars

    Get the WebProNews newsletter delivered to your inbox

    Get the free daily newsletter read by decision makers

    Advertise with Us

    Ready to get started?

    Get our media kit