Jessica Alba Says She Is ‘More Iron Fist Than Velvet Glove’ In Her Business Ventures And Has ‘Made People Cry’

Jessica Alba says she can be one tough cookie when it comes to business dealings. In a cover article for the May 2015 issue of More, Jessica Alba says being the boss at her business venture, The Hones...
Jessica Alba Says She Is ‘More Iron Fist Than Velvet Glove’ In Her Business Ventures And Has ‘Made People Cry’
Written by Pam Wright
  • Jessica Alba says she can be one tough cookie when it comes to business dealings.

    In a cover article for the May 2015 issue of More, Jessica Alba says being the boss at her business venture, The Honest Company, has changed how others view her.

    “Sometimes I’m a little more iron fist than velvet glove,” Jessica Alba said of her business style. “I’m straight to the point. I’ve made people cry and I have to say, ‘This isn’t personal. This is what needs to get done, and it’s just as simple as that. And … we’re not crying anymore.’ I’m learning to tone myself down.”

    Some may find her new role as a business woman is surprising, but Jessica Alba told the magazine it’s not that far off from what she’s been doing for years.

    “People act like starting the Honest Company is such a departure,” she said. “But the reality is I’ve been selling other people’s TV products, beauty products, movie products. I’m leveraging skills I’ve honed in Hollywood for years.”

    Alba conceded that owning her own business is hard work.

    “Being an actress is like a vacation,” Alba said “Business is relentless. People work hard here. It’s nice to be around people who are so committed.”

    Being a mom has contributed to Jessica Alba‘s success in the cutthroat business world.

    “My [business] partners are men. Whenever I say something that’s kind of against their intuition, they go back and talk to their wives. And then their wives usually agree with me,” she noted. “So that’s how we get stuff done over here.”

    Jessica Alba maintains that she will continue to be the “iron fist” and work hard at her new line of work, if only to keep the competition at bay.

    “If you don’t know those things, you can float,” she said. “And when you float, someone can come in and push you out of the way. Maybe this is just the first step, but I feel like at least I am in the right place at the right time for me.

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