EcommerceMarketing

Instagram has garnered a lot of buzz as a marketing channel over the past couple years, and that buzz is only on the rise thanks to new ad capabilities. What you may not have consi...

GoDaddy Online Store Gets Email Marketing, Shipping, Security Features

GoDaddy announced the integrations of GoDaddy Email Marketing, Shippo, and McAfee Secure Certification with GoDaddy Online Store to help users g...

Demandware Compares iOS/Android For Shopping

Demandware recently released its Shopping Index for Q2, finding that phones accounted for 94% of the increase in visits and 74% of the increase in basket creation. By the end of th...

GiantGator Launches To Be ‘Most Extensive Search Engine for Freelance Jobs’

A new freelance job search engine called giantGator launched today, aggregating job postings for freelancers from a number of sources including...

Here’s How The Social Platforms Are Performing For Ecommerce

The social media landscape is getting more complex, but also potentially more helpful for ecommerce businesses almost by the day. The big social platforms like Facebook, Twitter, I...

Report Takes An Extensive Look At Pinterest Use

Pinterest is one of the leading drivers of social media referral traffic, and it's only becoming increasingly important to the marketing mix with improved search, new advertising o...

New Facebook Buy & Sell Feature Spotted

It looks like Facebook is testing yet another feature that will help turn it into more of an ecommerce destination. We all know about the buy button, but a new feature has been spo...

Yelp Earnings Disappoint As Chairman Leaves And Company Moves Away From Display Ads

Yelp reported its second quarter earnings on Tuesday with better than expected revenue, but worse than expected profit, sending shares tumbling. But that wasn't the only news to co...

Yahoo Revenue Better Than Expected, Earnings Not Quite

Yahoo just released its earnings report for the second quarter with revenue up 15% year-over-year. The company reported a net loss of $21.6 million. Revenue after costs paid to par...

Facebook Pages Are Becoming Online Shops

Facebook is now testing shops with buy buttons on Facebook Pages for select businesses, according to a...

Selling To Customers Through ‘Shoppable Videos’

Everyone knows online video can be a great way to market businesses and products, but some businesses are finding that it can be quite beneficial for actually selling products. "Sh...

Study Looks At Most Used Digital Shopping Tools And Their Influence

A recent Epsilon study (via...

Salesforce Report Looks At Social Media Ad CPM Trends

Salesforce released its Social.com Q1 2015 Advertising Benchmark Report, analyzing data from over a trillion ad impressions and hundreds of millions of dollars in ad spend across F...

How Should B2B Companies Approach Pinterest?

Are there benefits to spending time and resources on Pinterest when you're a B2B company? Sure, people love it for finding recipes, crafts, and other consumer-facing ideas, and the...

What Businesses Should Know About Pinterest’s New Buyable Pins

Pinterest announced on Tuesday that it is starting to launch Buyable Pins on iPhone and iPad enabling users to purchase...

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