After successful campaigns with younger models Kendall and Kylie Jenner and Gigi and Bella Hadid, fashion house Balmain is turning back the clock, so to speak.
Balmain’s newest ad campaign stars some industry veterans – Claudia Schiffer, Cindy Crawford, and Naomi Campbell.
And they all look absolutely fabulous.
Check out the awesome shots below:
CLAUDIA #ClaudiaSchiffer stars in the Balmain Spring/Summer 2016 ad campaign shot by Steven Klein #BALMAINARMY pic.twitter.com/KadlQK5TQW
— Balmain (@Balmain) January 7, 2016
Claudia Schiffer, @CindyCrawford & @NaomiCampbell star in the Balmain SS16 ad campaign shot by Steven Klein pic.twitter.com/3a1Dgre1AD
— Balmain (@Balmain) January 7, 2016
Claudia Schiffer & @CindyCrawford star in the Balmain SS16 ad campaign shot by Steven Klein pic.twitter.com/6XdOgnSulI
— Balmain (@Balmain) January 7, 2016
“While we shot these images, I had to smile as I imagined how my adolescent self would have reacted with utter disbelief if someone could have traveled back in time to tell me that one day I would be in a New York studio, watching Steven Klein shoot Cindy, Claudia and Naomi for my Spring 2016 campaign — for those four singular talents have inspired me from day one,” Balmain’s creative director, Olivier Rousteing, told People.
CINDY @CindyCrawford stars in the Balmain Spring/Summer 2016 ad campaign shot by Steven Klein #BALMAINARMY pic.twitter.com/QXNeZCQOsB
— Balmain (@Balmain) January 7, 2016
NAOMI @NaomiCampbell stars in the Balmain Spring/Summer 2016 ad campaign shot by Steven Klein #BALMAINARMY pic.twitter.com/Qr0ktMC2JS
— Balmain (@Balmain) January 7, 2016
What do you think of the new campaign?