Harley Finkelstein, COO of Shopify, discusses how COVID has dramatically sped up the timeline for commerce moving online and has also moved Shopify closer to its goal of becoming the world’s first retail operating system.
Conversational Marketing Closes the Gap Between B2C and B2B, Says Drift Marketing VP
Conversational marketing is a whole new way of thinking about marketing and sales, says Dave Gerhardt, VP of Marketing at Drift. “We go to our jobs in B2B and none of the tools that we use match how we actually buy as real people. It’s really closing the gap between B2C and B2B. We just call it B2P, marketing to people.”
Adobe CEO: Pandemic Was Inflection Point For Everything Being Digital
Shantanu Narayen, Chairman and CEO of Adobe, discusses how the pandemic has created another “inflection point” in the move toward digital transformation.
How HubSpot is Using Surround Sound Marketing Strategy to Drive Sales
“There is a very smart individual at HubSpot named Alex Birkett based out of Austin, Texas,” says Scott Tousley of HubSpot. “He is working on this concept that is really starting to take off called Surround Sound Strategy. Essentially what that means is that it runs with the notion that marketers are selfish.”
Intel Wants the EU to Pay It $624 Million in Interest Over Overturned Fine
Intel may have won its case to overturn a €1 billion fine antitrust fine in the EU, but the chipmaker is now pressing for interest to be paid.
How Website Development Services Fuel Growth
When making an investment into your web presence, make sure it’s worth the cost by considering what you want to gain from your site before investing in it.
Verizon, AT&T Limiting 5G to Accommodate Air Traffic Safety Concerns
Verizon and AT&T have volunteered to limit their 5G networks in an effort to address concerns over air traffic safety.
Stop Making These 5 Deadly SEO Mistakes, Says Neil Patel
After you stop making these 5 deadly SEO mistakes your google traffic is going to increase, says digital marketing expert Neil Patel. Sometimes just making a simple change can dramatically increase your traffic.
The Future of Google and SEO is AI
“If you’re relying just on backlinks, then you aren’t recognizing that the future of Google and of SEO is AI, it’s artificial intelligence,” noted Spencer in another informative interview by James Schramko of SuperFastBusiness.
Next iPhone SE Will Have 5G
The next generation iPhone SE will receive a major upgrade, becoming the latest iPhone to get the 5G treatment.
macOS Big Sur Release Times
So just when will it be available? Mac Rumors provided their best time estimates based on past releases, which is typically 10 AM Pacific Time. We’ve added additional cities.
Optimizing Your Website
It’s time to do a website checkup.
Google Has Fixed 99.9% of Canonical Indexing Issues
Google has announced it has fixed 99.9% of the canonical issues impacting how websites were indexed.
SurveyMonkey CEO: Selling To the Enterprise Has Been Wildly Successful
“We really took a strategic imperative about two and a half to three years ago to step up our enterprise game,” says SurveyMonkey CEO Zander Lurie. “This has been a company that has thrived in going direct to end-users. We’ve built up a user base, a paid customer base, today of almost 700,000 people.”