Tim Berners-Lee, the creator of the web, launches Contract for the Web that encourages companies to agree to let individuals own and control their data and importantly to allow mobility of data.
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Reports of Unstable Google Search Results
SEO expert Barry Schwartz has reported that in his tracking there appears to be some unstableness with the Google search results recently. This would explain why a lot of sites are complaining a bit louder lately about search traffic declines.
Kara Swisher on Tech: A Lot of Their Inventions Are Very Damaging to Society
Should tech companies be hiring Chief Ethics Officers in order to get better at self-examination? That’s the question posed by Kara Swisher, internet pioneer and Recode editor at large, in a New York Times column today.
Apple Search Advertising: Their Next Multi-Billion Dollar Business?
Senior Analyst at Berstein, Toni Sacconaghi, released a note today predicting that Apple’s advertising business will be worth billions 2020. Similar to Amazon, Apple is incrementally focusing on expanding adverting opportunities, especially within the App Store.
Google Search Algorithm Update on October 16th Looks Like a Big One
SEO expert Barry Schwartz said that he sees “lots of signals” that the recent October 16 Google algorithm update was a “big one.” Barry also talked about a Webmaster Hangout this morning with Google’s John Mueller.
Analyst Says that Google Already Dominates the Media Business
When does Google dominate the media business? “They already do,” says Brian Wieser, senior research analyst at Pivotal Research. “The reality is from a time consumption perspective, from an ad spending perspective, there’s nothing like Google.”
George Gilder: Google is Having a Nervous Breakdown
Historian and futurist George Gilder says that Google Marxism just repeats Karl Marx’s error with their technology. Because of this Gilder says that Google is delusional and is “having a nervous breakdown.”
How Removing Navigation Links at Wayfair Increased Traffic by 10 Percent
Internal navigation links on your site can dramatically and negatively impact search traffic referrals says SEO expert Alex Stein. Extra links lower the site authority that your transfer to other pages on your site.
Moz Founder Says Google Knows Everything and is Now Relying on Behavioral Data for Search Rankings
Google is now relying on behavioral data that it gets from searchers, Chrome users, Android, etc. as the primary way that it ranks pages.
Eric Enge Says Google’s Two Most Important Ranking Factors Are Still Content and Links
SEO is constantly changing but search ranking expert Eric Enge still says that everything else should take second priority to content quality and links. Eric explains how the Google Ranking Score intersects with the Google Content Score which results in a Google Link Score.