Advertising & Marketing

India’s Digital India: Internet Surge to 970M Users, $900B Growth by 2030
India's journey into the digital era began in earnest a decade ago with the launch of the Digital India program in 2015, aimed at bridging the urban-rural divide through technology...
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Dell Technologies Forum 2025 Spotlights AI for India’s Economic Boom
In the bustling tech hubs of Bengaluru and Mumbai, Dell Technologies recently wrapped up its flagship event, the Dell Technologies Forum 2025, drawing over 2,000 executives, partne...
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2025 Digital Transformation: Reshaping Global Finance with AI and Blockchain
The Accelerating Pace of Digital Adoption In the ever-evolving world of global finance, digital transformation is no longer a buzzword but a fundamental force res...
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Penske Media Sues Google Over AI Overviews Copyright Infringement
In a bold escalation of tensions between digital publishers and tech giants, Penske Media Corp., the owner of prominent titles like Variety, Rolling Stone, and Billboard, has filed...
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Spotify Users Sell Anonymized Data to AI Developers via Unwrapped
In the ever-evolving world of music streaming, Spotify has long positioned itself as a data-driven powerhouse, leveraging user listening habits to fuel personalized recommendations...
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YouTube Rolls Out AI Dubbing in 40+ Languages for All Creators
YouTube's latest move to democratize content creation on a global scale marks a pivotal shift in how digital media reaches audiences across linguistic barriers. After nearly two...
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AI Transforms SEO: Backlinks Essential for Authority
In the evolving world of digital marketing, the rise of artificial intelligence is reshaping how businesses approach search engine optimization. Traditional SEO, long dominated...
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Spotify Launches Lossless Audio for Premium Subscribers Worldwide
After years of anticipation and repeated delays, Spotify has finally introduced lossless audio streaming to its Premium subscribers, marking a significant upgrade in audio fidelity...
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Utah Governor Labels Social Media ‘Cancer’ After Charlie Kirk Shooting
In the wake of the tragic shooting of conservative activist Charlie Kirk at Utah Valley University, Utah Governor Spencer Cox has ignited a fierce debate by labeling social media a...
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Trump Extends TikTok Ban Deadline for Fourth Time Amid Buyout Talks
President Donald Trump has once again signaled his intention to extend the deadline for TikTok's potential ban in the U.S., pushing back enforcement of a congressional law that man...
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Mars Inc.’s Data-Driven Retail Media Strategy Drives Sales Growth
In the ever-evolving world of retail media, where digital advertising intersects with consumer shopping habits, Mars Inc. has emerged as a savvy player, meticulously calibrating it...
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Strategic Prompt Engineering for LLM Performance Tracking and Optimization
Unlocking LLM Insights Through Strategic Prompting In the rapidly evolving world of artificial intelligence, tracking the performance of large language models (LL...
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Content Syndication Strategies for Digital Marketing Growth
In the ever-evolving world of digital marketing, content syndication has emerged as a powerful tool for amplifying reach without reinventing the wheel. At its core, syndication inv...
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QR Codes Surge: 20% Growth with AI, AR, and Blockchain Innovations
In the evolving world of digital connectivity, QR codes have surged from niche inventory tools to ubiquitous bridges between physical and virtual realms. Originally developed in 19...
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Google Tests Dropping 100 Search Results Per Page, Irking SEOs
In a move that has stirred debate among search engine optimization experts and power users, Google appears to be experimenting with phasing out a longstanding feature allowing user...
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