Advertising & Marketing

Fortnite Returns to Apple After Epic 5-Year Battle: 20% Rewards vs 27% Commission
Epic Games Returns to App Store Amid Landmark Shift in Digital Marketplace In a watershed moment for the digital economy, Epic Games is poised to bring i...
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AI in Customer Service: Balancing Automation and Human Connection at Scale
The AI Revolution in Customer Service: Promise and Peril In the rapidly evolving landscape of customer service, artificial intelligence is reshaping how...
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Digital Marketing Guide for the Medical Industry – Comprehensive Guide
The medical industry is undergoing a digital transformation, and patients are now going online to find healthcare providers and research treatments, as wel...
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Google Gemini’s New YouTube Feature: Summarizing Videos You Don’t Have Time to Watch
Google's Gemini AI: Revolutionizing Video Consumption with YouTube Integration In a significant advancement for artificial intelligence capabilities, Goo...
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The AI Revolution: How Grok and ChatGPT Are Reshaping Search as 27% of Users Abandon Google
The AI Search Revolution: How Grok and ChatGPT Are Challenging Google's Dominance In a digital landscape long dominated by Google's familiar blue links,...
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SAP’s AI Revolution: How Christian Klein’s Vision Turns Global Commerce Data into Enterprise-Ready Business Intelligence
Enterprise AI Evolution: SAP's Strategic Pivot Under Christian Klein's Leadership In a landscape where artificial intelligence is rapidly transforming bu...
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Reddit Announces Measures to Combat Zurich-Style AI Research
Reddit has announced new measures to combat AI manipulation after the University of Zurich used AI bots to conduct unauthorized experiments on Redditors....
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Apple’s Safari Shift: AI Search Partners Could End $20B Google Deal
Apple's AI Search Ambitions Signal Potential End to Google Partnership Era I...
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Meta’s Threads Unveils Transparency Dashboard, Challenging X with New User-Focused Feature
Meta's Threads Brings Transparency to Content Moderation with New Features In a significant move toward algorithmic transparency, Meta's Threads platform...
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Meta Expands Ad Empire: Video Ads Hit Threads as Platform Reaches 275M Users
Meta Expands Advertising Reach with Video Ads on Threads In a significant expansion of its advertising ecosystem, Meta Platforms Inc. is rolling out vide...
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Pinterest’s Pivot: How CEO Bill Ready Is Turning Record User Growth Into a Shopping Revolution
Pinterest's Bill Ready Steers Platform to Shopping Destination Amid Mixed Q1 Results...
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WhatsApp Wins $167 Million In Damages From NSO Group
WhatsApp has scored a major win in its fight against NSO Group, wit...
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Google Refutes Safari Traffic Decline as AI Search Battle Intensifies
In a rare public statement addressing recent market speculation, Google has firmly d...
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TikTok’s Fight for Survival: How Advertisers Are Preparing for a Potential U.S. Ban
As the specter of a U.S. ban looms large, TikTok has mounted a determined campaign to reassure the advertising industry that its future remains secure. Even as the company faces a...
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Netflix Reimagines Discovery: AI Chat Search and Sleek Interface Signal Platform’s Entertainment Evolution
Netflix Revolutionizes Content Discovery with AI-Powered Search and Redesigned Interface Netflix is rolling out its most significant platform redesign in...
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