Advertising & Marketing

Ben Silverman’s Bold Bet: Blending TV and Social Media in the Creator Economy
The media landscape is undergoing a significant transformation, driven by the rapid growth of the creator economy. At the forefront of this shift is Ben Si...
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YouTube Brandcast 2025: A Game-Changer for Advertisers in a Shifting Media Landscape
YouTube Brandcast 2025: A Game-Changer for Advertisers in a Shifting Media Landscape...
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YouTube Brandcast 2025: Celebrating 20 Years as the New TV, Streaming Powerhouse, and Creator Hub at Lincoln Center
The digital advertising landscape underwent a significant transformation as YouTube hosted its annual Brandcast event at Lincoln Center on May 14, 2025, marking two decades as a po...
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Belgian Court Ruling Exposes Flaws in Tracking-Based Ads: Tech Giants Face EU Law Overhaul
Listen to our chat on how this ruling impacts Google, Meta, and X:...
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Microsoft to Sunset Bing Search APIs by August 11, 2025, Pushing Developers Toward Azure AI Integration
In a significant shift that signals Microsoft's evolving priorities, the tech giant has announced the retirement of its Bing Search APIs, including Bing We...
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Netflix’s Ad-Supported Tier Surges to 94 Million Users, Fueling Growth with High Engagement
Netflix’s Ad-Supported Play Surges to 94 Million Monthly Users Netflix’s exp...
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TikTok Enhances Accessibility with AI-Generated ALT Text and More Visual Aids
In a significant move toward digital inclusivity, TikTok has unveiled a suite of new accessibility features aimed at making its platform more navigable for users with visual impair...
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Google’s New ‘What’s Happening’ Feature: Boosting Restaurant Visibility with Real-Time Specials and Events
In the ever-evolving world of digital marketing, Google has once again turned its attention to brick-and-mortar businesses—this time with a new feature targeted directly at restaur...
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HBO Max Reborn: Warner Bros. Discovery Revives Iconic Brand After Failed Rebrand
On May 14, 2025, Warner Bros. Discovery confirmed what many in the media world had already suspected: after two years as simply “Max,” the streaming service will once again bear th...
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Disney’s Streaming Success: Walden Talks Turnaround and Future Growth
Disney Entertainment Co-Chair Dana Walden recently sat down with CNBC’s Jim Cramer on “Mad Money” in a revealing discussion that highlights Disney’s impres...
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Meta Under Fire: Landmark Antitrust Trial Challenges Ownership of Instagram and WhatsApp
A high-profile antitrust trial in Washington is casting a spotlight on the power and practices of Meta Platforms, the parent company of Facebook, Instagram, and WhatsApp. The Feder...
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Google Replaces “I’m Feeling Lucky” with Prominent AI Mode Button, Signaling a Shift to AI-Driven Search Experience
Google is making a significant push to increase adoption of its AI Mode search feature, testing new prominent buttons directly in the search interface that could fundamentally chan...
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Visa’s 60-Year Legacy Powers Its AI-Driven Marketing Revolution, Says CMO Frank Cooper III
Visa CMO Frank Cooper III Outlines AI-Driven Future of Commerce at POSSIBLE 2025...
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