OmniChannelMarketer

Digital marketing is changing and adidas is working to make it integral in connecting with their customers and to really change their lives in a positive way. Joseph Godsey, Head o...

Square Acquires Weebly for $365 Million, Aims to Be a One-Stop Solution for eCommerce Businesses

Digital payments company Square has announced plans to acquire Weebly for approximately $365 million in cash and stock. The purchase was in line wit...

3 Trends That Will Change How We Make Payments in 2018

The year 2018 is poised to be an exciting time in the payments industry as new trends and technologies emerge....

Amazon Prime’s Rapid Growth Could Soon Make Cable TV Obsolete

Cable TV is on the decline while the number of Amazon Prime subscribers has increased rapidly since last year. One estimate reveals that nearly a qu...

Shopify Sees Future of eCommerce in Retail

"Retail is not the same. Shopify is enabling merchants to do everything, from anywhere." - Lynsey Thorton, Shopify Director of User Experience Design at Unite 2017 Confe...

The Uncomfortable Truth About Brands’ Customer Experience Strategies

The recent 2017 Global Customer Experience Benchmarking Report from Dimension Data confirmed that CX is critical to executives. But,...

Adobe Tapping Experience to Empower Enterprise Marketers

With the inspirational mantra "Make Experience Your Business" and the goal of reshaping digital marketing for enterprises, Adobe announced the launch of their re-invented marketin...

Facebook Announces Inventory-Smart Dynamic Ads for Nearby Retail

Facebook is getting better at competing for brick & mortar ad dollars, announcing an ability to tie a retailers inventory into their product ads, so that they aren't advertisin...

For ROI, Email Marketing Makes Big Leap Over Last Year

Salesforce released its 2016 State of Marketing Report, finding that marketers are seeing increased ROI with email, mobile, and social media marketing. The report is based on a sur...

Big Facebook News For Anyone Publishing Content

Facebook announced that on April 12, it will open Instant Articles to all publishers. This means that any publisher, regardless of size, will have this same content advantage as th...

Facebook Shares New Research On Shopping Habits

Facebook Insights (FBIQ) is sharing new research on what drives shoppers to use their mobile devices and the barriers they face. It found that 56% of omni-channel shoppers said...

Facebook And Instagram Stats To Consider This Holiday Season

Facebook is sharing some new research from FBIQ about how people are shopping online for the holidays these days. Naturally, they're also reminding businesses that they have variou...

Mobile And Reviews To Be Big Factors In Shopping This Season?

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Over Half Of Retailers Struggle To Identify Most Valuable Customers Despite Data

Yes Lifecycle Marketing has a new study out finding that half of retailers are struggling to identify and and engage their most valuable customers, even though they know informatio...

Nicole Scherzinger Reportedly Dating The “Male Version Of Her”

Nicole Scherzinger is rumored to be dating a very popular musician, and according to a source, she says they're so close because he's "the male version of her". Scherzinger, who...

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