InfluencerMarketingPro

Apple’s WWDC Kicks Off June 10th, To Focus on ‘Future of iOS and OS X’
Apple has just announced that it's annual Worldwide Developers Conference will begin this year on June 10th and run through June 14th. It'll take place at San francisco's Moscone W...
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How Much Does Klout Score Matter?
"While you may abhor the idea of a company like Klout judging or grading you on a daily basis, it's already happening and companies are paying attention, so we shouldn't just ignor...
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Here Are Some Great Discussions From LinkedIn’s BrandConnect 12 Event
LinkedIn held its BrandConnect12 event in New York last week, which included a number of interesting marketing discussions with numerou...
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LinkedIn Looks At The Professional Vs. Personal Social Network Mindset [Infographic]
LinkedIn and TNS teamed up to release a study called The Mindset Divide, looking at the mindset of global social network users. "On professional networks, the consumer mindset...
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Google Just Disrupted The Conference Business With Hangouts On Air
If you organize conferences and similar events, your future in terms of how you organize and price your events just got really interesting. If you’re a conference-...
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New Insights into Yahoo! Small Business Advisor
Yahoo! Small Business Advisor vice president and GM Tom Byun spoke with WebProNews today, to relate some new features and share some insight regarding the platform. Most recently,...
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Content More Memorable When Shared By Close Friends
Data suggests that content and ideas online spread most effectively through large numbers of people sharing with small groups. There is little supporting data to prove that influen...
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Businesses Harness Social With SocialChorus
SocialChorus is a company that matches brands with social influencers who can help them sell what they have to offer. "Soc...
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Google+ For Business Discussed at ad:tech New York
Google’s Christian Oestlien gave a presentation at ad:tech New York today discussing...
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Fallout From Sponsored Athlete Tweets?
Earlier this week, we discussed the New Orleans Saints and th...
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What Makes Great Content Great?
How many times have you heard people (including me) rant and rave about the internet marketing benefits...
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How To Generate Social Content That Gets Clicked
Over the last two years, I’ve had the amazing fortune to work with more than 20 different organizations in helping them either...
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@ is the Universal Sign of Engagement
For decades, companies were very good at pushing messages into markets and talking at people rather than with them. Now companies are embracing the idea of two-way interaction....
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Facebook Fans Worth 20 Yearly Site Visits, $136 A Piece?
What is a Facebook fan worth? It's a question that many have attempted to answer. These answers are often greatly debated. Can you place a set value on a Facebook fan? The lates...
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The Twitter Paradox
There’s an old saying, “If it ain’t broke, don’t fix it.” Twitter is a paradox that redefines that old saying to, “If it’s broke, don’t fix it, because it works.” For al...
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