Social media and marketing have become synonymous over the years. At the same time, social media is placing the customer back in customer service. Each movement represents impor...
OneRiot said today it is moving away from its realtime search to focus on its online advertising platform.
Since the company first launched its advertising netwo...
Everyone knows that social media provides some great opportunities for marketing, but measurement issues continue to plague businesses. You know content is being shared, but you...
ForeSee Results has introduced a "Social Media Value Calculation" tool aimed at helping its clients understand the impact of their social media marketing campaigns on...
Social media marketing is largely about engaging with your audience, and a big part of that is knowing where your audience is. A lot of brands may find that their audience is ea...