A popular browser extension that helps personalize how a website looks has been found to be tracking user activity. The revelation has pushed Google...
As an entrepreneur, time is your most valuable resource, especially when you're in a highly competitive market. Shopify is now helping businesses ma...
Running an eCommerce business is no walk in the park. Most of the time, things change so quickly that it's difficult to keep track of what's working...
Businesses know that acquiring new customers is more difficult and costlier than selling new products to existing customers. This is why eCommerce b...
When it comes to online marketing, setting up an effective email campaign frustrates many business owners. Most operate under the assumption that ha...
Intel CEO Brian Krzanich told his Keynote audience at CES that data has now become the foundation of innovation. Data started as a static tool used by companies to see trends and...
The number of email users have grown exponentially over the years, and there's no sign that it will be stopping in 2018. Studies have shown that alm...
An extensive study recently released by GetRepsone and SmartInsights shows that while email is clearly the most effective marketing channel, marketers overall aren't fully utilizin...
There is no other digital marketing medium more powerful for retailers and businesses in general than email. Besides the one-on-one setting that email provides, the growth of marke...
I’ve been doing this for years and I have to get this off my chest. I’ve seen hundreds of B2B campaigns- good ones, bad ones, mediocre ones. I’ve seen brilliant ones that turned...