Groupon announced a business model transformation that moves them away from email and daily deals. Groupon wants their website to be a place for con...
The outlook is pretty rosy for retailers this year. The high consumer confidence and low unemployment rates mean that people have more money to burn...
Email is still a very powerful marketing tool. Contrary to proclamations that it's a dying or dead channel, email is still more relevant and effecti...
Given the dynamic nature of the internet, it’s not surprising to also see frequent changes in consumer buying behavior, which online retailers try t...
Self-made marketing phenomena Neil Patel says that there is an alternative to buying Google Ads to grow your company. The answer he says is creating...
These days, it seems like everybody is using social media. You'd be hard-pressed to find someone who doesn't have a Facebook or Instagram account. S...
Every generation is grouped according to the time its members were born, but for years now, there's been an ongoing debate about the specific cutoff...
Even if you already have a strong customer base, you can grow it further by building a branded community around your business. Many consumers are drawn to these communities because...
Words are powerful. For marketers, they can mean the difference between successful conversions or a failed campaign. Certain words can pique a custo...
Dropbox took advantage of the Google Next event to reveal its new Gmail add-on. The first product of its partnership with Google, the extension will...
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