DigitalMarketingNews

GaryVee: Everybody’s So Over-Leveraged They Don’t Have Businesses
Gary Vaynerchuk says that startups are so over-leveraged that they don’t really have businesses, they have VC arbitrage machines for the next fundra...
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5 User-Generated Content Campaigns Your Brand Can Learn From
These days, shoppers are less impressed with celebrities and gurus telling them what to buy and prefer content that's generated by their fellow cons...
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Bringing Digital-Like Concepts to TV Will Not Cause Digital-Like Growth
Brian Wieser, a well-known advertising expert at Pivotal Research, says that simply bringing digital-like concepts to traditional TV will not by its...
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4 Fast-Rising Digital Marketing Trends Leading Into 2019
Digital marketing is now firmly embedded in our day-to-day lives; we start our day with newsletters and check our Facebook before bed. Its influence...
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Tom Patterson: Tommy John Launched Out of a Problem That I Wanted to Solve
Like many businesses, Tommy John was launched out of a personal need to solve a problem. Tom Patterson, CEO of Tommy John, was inspired to start his...
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Chipotle CEO Going Digital to Create a ‘Frictionless Experience’
Chipotle is moving in a digital direction, with their digital business up 48 percent over last year. The company has introduced a new app, digital l...
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You Don’t Have to Buy Google Ads to Create a Big Company
Self-made marketing phenomena Neil Patel says that there is an alternative to buying Google Ads to grow your company. The answer he says is creating...
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YouTube is Now Making it a Lot Cheaper to Advertise on TV
In its bid to capture a portion of television advertising revenues, Google’s YouTube has finally...
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Domino’s CEO Talks Tech – Watch Autonomous Car Deliver Pizza
Domino's Pizza continues to implement innovative technology to maintain it's competitive edge in the pizza business. Domino's ran ads over the summer promoting Hotspots where you c...
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Pinterest’s Latest ‘Product Pin’ Feature Gives Sellers 40% More Clicks
Pinterest is doing everything it can to make shopping even better for its users. The visual sharing platform recently introduced Product Pins, Shopp...
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Analyst Says that Google Already Dominates the Media Business
When does Google dominate the media business? "They already do," says Brian Wieser, senior research analyst a...
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5 Ways Smart Marketers Repurpose Their Content
Coming up with new, high-quality content on a regular basis can be a struggle for marketers. And with billions of blog posts and other content being...
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Adobe CEO: “Adobe Has Really Been on a Tear”
Digital marketing pioneer Adobe has really been on a tear says Adobe President and CEO, Shantanu Narayen. In...
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Facebook Group Vs. Facebook Page: Which is Better for Marketing Your Brand?
For some time now, social media has been a popular way for marketers and brands to get more exposure and grow their customer base. Among the many so...
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Search Marketers Should Reframe Around Precision Marketing
If you are just starting your career as a search marketer, Amanda Richman, CEO of Wavemaker which is the seco...
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