BrandBuildingPro

Bumble CEO: Launching in India to Further Empower Women
Bumble is launching their app in Inda with the help of its new investor and brand ambassador actress...
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Western Union CEO on Amazon Partnership: Buy Globally and Pay Locally
Western Union has partnered with Amazon to white label their cross-border money transfer platform. “Amazon engaged us to use our platform to service...
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Barry Diller on the Internet Revolution: Really Young, Truly Radical, Very Troubled
Internet pioneer Barry Diller says that the Internet revolution is still really young. He also says that this truly radical revolution is right now...
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SAP CEO: It’s All About the Customer Experience
SAP CEO Bill McDermott, in a wide-ranging...
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Tom Patterson: Tommy John Launched Out of a Problem That I Wanted to Solve
Like many businesses, Tommy John was launched out of a personal need to solve a problem. Tom Patterson, CEO of Tommy John, was inspired to start his...
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Kynetic CEO Michael Rubin: We Owe All of Our Success to Amazon
Kynetic CEO Michael Rubin says that they owe all of their success to Amazon. “I owe all of our success to Amazon because we are such a big believer...
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Hilton CEO: We’re Not Gonna Have Robots Cleaning Rooms Anytime Soon
Hilton is the most iconic hotel brand in the world, owning or managing over 5,400 hotels with over 880,000 rooms in 106 countries. Hilton is also the world leader in hotel innovati...
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You Don’t Have to Buy Google Ads to Create a Big Company
Self-made marketing phenomena Neil Patel says that there is an alternative to buying Google Ads to grow your company. The answer he says is creating...
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Panera CEO: We Can Never be the Food Police
“Panera can never be the food police,” says Panera CEO Blaine Hurst in a recent interview....
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YouTube is Now Making it a Lot Cheaper to Advertise on TV
In its bid to capture a portion of television advertising revenues, Google’s YouTube has finally...
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5 Social Media Tactics You Need to STOP Using (And What You Should Do Instead)
These days, it seems like everybody is using social media. You'd be hard-pressed to find someone who doesn't have a Facebook or Instagram account. S...
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5 Ways Smart Marketers Repurpose Their Content
Coming up with new, high-quality content on a regular basis can be a struggle for marketers. And with billions of blog posts and other content being...
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ThirdLove Leveraging Data and Tech to Successfully Compete With Victoria’s Secret
How does a startup compete with a huge brand like Victoria's Secret which by some accounts has nearly a 50 percent market share? By being different...
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Moz Founder Says Google Knows Everything and is Now Relying on Behavioral Data for Search Rankings
Google is now relying on behavioral data that it gets from searchers, Chrome users, Android, etc. as the primary way that it ranks pages, according to Moz founder Rand Fishkin, who...
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What are Retargeting Ads and Why Should Your Business Use Them?
Online retailers and small businesses understand how crucial advertising is in driving traffic to their websites. Unfortunately, 97 percent of first...
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