Yahoo Finance Gets A Web Refresh

    November 8, 2013
    Chris Crum

Earlier this week, Yahoo announced the launch of a new Yahoo Finance app for the iPhone and iPad. Today, the company follows up that news with the launch of a new web experience for the service.

Here’s what that looks like:

“This clean new design aims to provide you with access to the stocks you care about, a stream of relevant business news, deeper data integration, and more,” says Yahoo Finance head of product, Emily Jipson. “One of the first changes you’ll notice is a list of stocks at the top left, which makes monitoring the companies that you care about easy from any page on Yahoo Finance.”

“The new Yahoo Finance Portfolio lets you sync your brokerage accounts for a real-time view of your performance,” she adds. “Now, it’s faster and easier to see your best and worst performing investments, right from the new Finance homepage.”

Yahoo has also integrated the Markets section with the homepage. There’s a new calendar feature that lets users see the day’s market-moving events. Trending Tickers lets users stocks that are trending among Yahoo Finance other users.

The release comes just as rival Google Finance has publicly criticized during the Twitter IPO.