All Posts Tagged Tag: ‘Website Optimizer’
Some users of Google Website Optimizer have been experiencing some problems with the service. It appears Google has heard the complaints, and fixed the issues accordingly. In a post to Google’s Website Optimizer blog, Google Analytics Sr. Product Manager Enrique Muñoz Torres writes: We have gotten reports of spurious conversions appearing in Website Optimizer reports over the last few days. …
Google announced the launch of Content Experiments in Google Analytics, as a way for webmasters to test different versions of pages to see which ones convert the best. It is replacing Google Website Optimizer, as it carries out much of the same functionality. “Over the last 5 years, it’s been great to see how many marketers and publishers have improved …
Google has released a new feature for its Website Optimizer tool, called Experiment Notes. The feature is designed to help users include documentation as part of their testing. For any experiments, users can now add their own annotations.
If you are unfamiliar with Website Optimizer, it’s a free tool from Google that webmasters can use to increase conversions by making adjustments to design and text elements to see what works.
Google’s Website Optimizer works, and the company really, really wants you to know it. The winners of the Google Website Workout contest – which challenged businesses to use the tool and improve their conversion rates – have been announced in just about every place possible, giving both them and Website Optimizer all sorts of publicity.
It sometimes seems like beta tags hang around Google’s products forever. That’s no longer the case, though, at least as far as Google Website Optimizer and Urchin 6 are concerned.
The Website Optimizer that Google made available to all of its AdWords clients shows how well (or poorly) links convert; Google’s Analytics team thinks people can benefit by seeing how users of both Optimizer and Analytics can use them together.
Talk about a potentially disruptive technology! Google has released a new product that integrates with AdWords: a landing page testing tool called Website Optimizer to help sites maximize conversion rates. It’s high-powered stuff. More info from Google here. It seems only select advertisers will be invited to participate in the beta.