Quantcast

webpronews videos Articles

Look for Ways to Manage Your Social Media Time Better
· 1

Time is a valuable resource, and that’s why it is more important than ever to manage your time wisely.

"Typically in the SMB space, people have very little resource[s], so you see people trying to get a lot done with a very small staff – maybe one person in their marketing department trying to do it all," Kim Albee, CEO of Genoo told WebProNews in a discussion at the Online Marketing Summit. "And then you look at the world today…" You’ve got social media, your website, search engine rankings, lead capturing, and all kinds of stuff to worry about.

Track How Effective Your Online Marketing Efforts are Offline

Tracking offline conversions has been a challenge for businesses for years. As long as the Internet has been widely used to drive business, tracking online marketing efforts to offline purchases has been no easy feat, but while there is no silver bullet approach, rest assured, there are ways to make it easier.

Why Even Local Search is Becoming More Real-Time

As the web quickly becomes more mobile and social than ever, we see apps filling voids that were mostly left empty throughout the history of search and social media. People are increasingly sharing their locations with their friends, certain apps, certain sites, and even the world.

Regen’s New Light Powered Products
· 2

Living ‘green’ seems to be a growing theme to help make our planet become a more eco-friendly environment.

While at CES 2010, WebProNews discovered a new device that can lead us in that direction. A sun powered charging product by Regen called the ReNu tablet.

Regen produces personal and home electronics that make creating your own power possible, by using sun light. The ReNu tablet is the first item the company is bringing to the market.

Polaroid Aims to Recapture Tradition in the Digital Age
· 3

Jon Pollock, Polaroid’s Chief Marketing Officer, spoke with WebProNews about the new addition to their Polaroid collection during CES 2010 in Las Vegas. In 2008 Polaroid ended its line of Instant Film cameras, but  the company has decided to bring back its traditional Polaroid OneStep camera. Althought the Polaroid camera will contain many of the same qualities as previous ones, this time it will have a contemporary twist.

Intel and Cineform Create 3D Video
· 2

3D video is a growing interest among many individuals today. Intel and Cineform have come together to make it possible to make your own 3D video.

WebProNews caught up with an Intel representative at CES 2010 to discover more on Intel and Cineform’s new 3D video.

Ford Shows You Can Have Your Office in Your Truck
· 1

As we discussed before, Internet-ready vehicles were one of the more interesting themes throughout the recent Consumer Electronics Show (CES) in Las Vegas. One vehicle in particular that WebProNews got an up-close look at was the 2011 Ford Super Duty, which the company refers to as a "contractor’s dream."

It’s A Watch, But It’s a Phone
· 2

There were plenty of cool things on display at the Consumer Electronics Show (CES) in Las Vegas earlier this month. The Waveface stuff from ASUS was proof of that. Another example would be the cell phone watch from Kempler & Strauss – the W Phonewatch.

Looking at Polaroid’s Photo Sharing Service

A couple months ago Polaroid launched a new online photo and video sharing service called Polaroid Studio. It didn’t initially receive a whole lot of buzz, but WebProNews stopped by their exhibit at the Consumer Electronics Show (CES) in Vegas earlier this month, and got a look at just what Polaroid Studio’s all about.

Video Advertising Takes to the Highway
· 4

If you’re interested in new trends in advertising, you may be interested in the possibility that you will be seeing trucks driving around playing full HD videos. Hopefully you won’t be so interested that you stop paying attention to the road.

Flick Studio is making these trucks with the hopes that companies will be interested in purchasing them for their own advertising purposes. The idea comes from trucks that are already out there, which feature rolling ads. This takes the concept to a whole new (and likely expensive) level.

A Close Up with Sony’s New Personal Internet Viewer
· 3

At the recent Consumer Electronics Show (CES), Sony introduced a new "personal Internet Viewer", called the Dash. This is a device that you can put on your nightstand or your kitchen counter, and access web content via Flash-based applications.

Succeeding In SEO Requires Change
· 32

As you know full well, the search industry is constantly changing, and that means SEOs and businesses must adapt. This is always made abundantly clear at the change of each year as the previous year is reflected upon, and predictions about trends in the upcoming year are discussed. SEOs know that adaptation and ongoing education are crucial. The problem is that businesses don’t always understand just how much the search landscape actually does change. This can present a whole different set of challenges for both the small business and the professional SEO.

The World’s Smallest USB Drive and Portable Hard Drive
· 1

The Consumer Electronics Show (CES) in Las Vegas wrapped up this past weekend, but the experience will be felt throughout the year as the companies that demonstrated upcoming products release those products to the world. One of the companies presenting at the event was Verbatim, and they have some new portable data devices on the way.

WebProNews got a look at some of the company’s upcoming offerings, which can be viewed in the following clip:

Once Upon a Time There Was a Business That Needed a Marketing Campaign
· 2

The most powerful marketing campaigns are often the ones that we as consumers can identify with or connect to in some way. One way that businesses invoke such a feeling from potential customers is by telling a story with their marketing. This is called (appropriately) storyteller marketing.

Google Tries to Carve Out its Place in Mobile

Arguably the biggest news in the tech industry so far this year, has been Google’s launch of the Nexus One smartphone. The company rocked the mobile space when it announced that it would be selling the device on its own without the need of a carrier contract (although such contracts are available).

How Press Releases Can Be Great For Search
· 37

Press releases are not only great ways to spread the word about any announcements your business might have. They can also drive traffic, particularly from search engines. This is not news, but it’s a commonly overlooked fact.

Have press releases brought you significant search traffic? Discuss here.

Is PPC More Important to a New Site Than SEO?
· 46

In a recent article, we looked at a debate over what is better between search engine optimization and pay-per-click. Of course both should be used typically, but on a recent panel at SES Chicago, participants were asked to pick a side to highlight the benefits of each compared to the other. It made for some pretty interesting conversation.

Top Ten WebProNews Videos of 2009
· 8

In keeping with the theme of reflecting upon the year 2009, we thought it would be fun to go back through our video archive and find the ones that were the most popular from this year. It turns out, WebProNews readers (or viewers rather) really wanted to watch Matt Cutts videos. He appears on the list several times.

Here are the top ten WebProNews videos of the year by views:

Who Owns Your Content?
· 27

Have you ever wondered what would happen to your content on third-party sites if those sites ceased to exist? You may own your content on them as it stands now, but what if they went away? 

Would you be ok if your tweets or your status updates disappeared? Discuss here.

20 Goals for Business Social Media Use
· 21

I probably don’t have to tell you that many businesses are still struggling with the concept of using social media. Many simply can’t find a good reason to use it at all, and many more find themselves using it but struggling to validate that use. They can’t find the ROI. They feel that too much time is being wasted. Basically, they’re just using social networks because they feel like they’re supposed to. They just want to keep up.

If You Care About Search, You Must Care About Social Media
· 18

All of the search engines are rushing to incorporate more social media elements into their interfaces. Examples of this are evident in things like Google and Bing’s deals with Twitter and Facebook. You can see it in Yahoo’s new Twitter tab for news results.