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All Posts Tagged Tag: ‘Web analytics’

Imgur Analytics Let You Track The Viral Success Of Your Images

Imgur just announced the launch of a new analytics platform that will enable brands and marketers to track the viral life of the images they upload. Given that Imgur sees upwards of 100 million unique monthly visitors, this is a pretty significant offering. It hosts over 650 million images and attracts up to 1.5 million uploads on a daily basis. …

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Google Talks Measurement Challenges In Analytics Presentation

Google is sharing a recent presentation about universal analytics on the Google Analytics YouTube channel. The talk from Analytics Advocate Daniel Waisberg took place last month at Foundry Dublin. It will take about a half hour of your time as Waisberg talks about the challenges of “measuring the full customer journey,” which include holistic measurement, full credit measurement and active …

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Google Analytics Gets New Custom Dimensions

Google announced today that it has added “many” new dimensions to standard reports in Google Analytics. Included is Custom Dimensions, which Google says has been a highly requested feature. Here, you can see example custom dimensions “user tier,” “is logged in,” “friendly page name,” and “is internal”. “Custom Dimensions is a new Universal Analytics feature that allows you to bring …

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Socialbakers Launches Mobile Analytics App, Adds Instagram And LinkedIn Support

Socialbakers announced today at the Engage 2013 conference in New York that it is launching a mobile analytics app and support for Instagram and LinkedIn. The app, the company says, provides an “executive dashboard of key metrics for monitored Facebook profiles including top performing content, fans and followers, engagement rates and competitor analysis.” “The addition of Instagram and LinkedIn broadens …

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Google Analytics Adds New ‘Speed Suggestions’ Report

Google announced the launch of a new Speed Suggestions report in Google Analytics. This can be found under Site Speed along with Overview, Page Timings and User Timings. The report shows the average page load time for top visited pages on your site, and utilizes the PageSpeed Insights tool to surface suggestions for improving specific pages for speed. “The PageSpeed …

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Google Analytics Real Time Reports Get Even Better

The real-time feature is probably the best thing Google has done for Google Analytics in a long time, at least for publishers like us. Now the feature is getting even better. Google announced some improvements to its real-time reports, including the ability to analyze Events in real-time, breakdown real-time by Desktop/Tablet/Mobile traffic, create shortcuts to your favorite real-time segments, and …

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YouTube Has New Analytics Features

YouTube is talking about some new analytics features it has rolled out recently, including “time watched” and “annotation” reporting. The “Views” report has been enhanced to show more time watched data .”Estimated minutes watched” can be seen from the Views report. Users can also choose other data options from the “Compare metric” drop-down. The beta version of the Annotations report …

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Google Adds A New Kind Of Referrer For Ad Clicks

Google announced today that it’s making a change to how some clicks coming from Google appear in traffic logs and web analytics software, though Google Analytics itself will not be affected by the change. There are now three possible referrers. Referrers for clicks on ads for a term like “shoes,” have, until now, looked like either: http://www.google.com/search?…&q=shoes&… or http://www.google.com/aclk?…&q=shoes&… Now, …

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Yahoo Drops Analytics-Only Customers

Yahoo announced some changes to Yahoo Web Analytics. Specifically, it is discontinuing services for analytics-only customers and the Yahoo Web Analytics Consultant Network. “In 2008, Yahoo! acquired IndexTools to offer web analytics and deep insights for small-and-medium business customers leveraging the Yahoo! Store platform to effectively sell goods and services online,” writes Yahoo’s Emer Kirrane on the Yahoo Web Analytics …

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Google’s BigQuery Means Analytics for all Businesses

Google is introducing an analytics solution for businesses of all sizes without the need for investments in additional hardware or software. BigQuery is a web service that lets you analyze information from huge datasets and have on-demand access to the figures. The service is available for free right now. Google has been running a trial version of their analytical solution …

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Nine Analytics Tips to a Hassle-Free Site Migration

Many site owners and marketing managers experience data loss and lose visibility into their marketing activities and site performance which potentially could negatively impact the bottom line. This article examines practical steps to maintain and improve the quality of your data when upgrading or redesigning a site, or migrating to a site/new content management system. While the examples used here …

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Google Analytics Email, PDF Exporting Features Announced

Google announced that Analytics reports in Google Analytics can be sent to users via email from within Google Analytics itself. They can be scheduled to be sent daily, weekly, monthly or quarterly. Reports can also now be exported to PDF documents so they can be saved/shared in that format. The options to do these things can be found in the …

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