Teens Articles

Teens Only Spend 11.5 Hours Online Per Week

Who knew? A study by OTX finds that on average teens (aged 13-17) spend 11.5 hours online a week (yep, not a day . . . no comment on how many hours I spend online a day. . . .). Nearly a quarter of teens spend over 15 hours online per week, while 45% spent eight hours or less online.

YouTube, Disney, Top Video Sites For Kids
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Initially, it’s nice to think that kids and teens watching more online video at home than adults is because, with work and responsibilities and all that, adults just don’t have that kind of time. But considering adults watch most of their online video at work, that half-hour less they spend at home watching belies that conventional wisdom.

Texting (Probably) Won’t Make Your Kid Dumb

Nothing makes parents and educators more concerned about the youth than the youth’s embracing attitude of new technology; when I was a kid video games were rotting our minds, and these days it’s, well, everything. A new survey from Pew Internet says, as usual, grownups may be overreacting.

Twitter Trying to Reach the Teen Market

I’m not quite sure how a NYT piece on Twitter ended-up in the “Fashion & Style” section, but it’s an interesting read nonetheless.

Teens Not Aware Of Downloading Laws

Nearly half of teenagers (49%) said they are not familiar with the rules for downloading images, literature, music, movies and software from the Internet a new Microsoft survey says.

Only 11 percent of teens said they knew the laws "very well".  The majority (82%) of those who were familiar with the law said illegal downloaders should be punished. In contrast just over half (57%) who were unfamiliar with the laws said violators should be punished.

Social Networks Connected To Teen Suicides
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Cato the Elder once said, "I would much rather have men ask why I have no statue, than why I have one."  But Cato the Elder died over 2,000 years ago, and somewhere along the way, a few kids seem to have gotten the idea that Bebo and MySpace pages are desirable memorials.

In The Blogosphere, Girls Rule

Though the overall number of blogging teenagers has risen, far more girls than boys between the ages of 12 and 17 have blogs. But don’t expect them to email you about it.

The numbers come from Pew Internet’s "Teens and Social Media" report, which details the results of a phone survey of nearly 1,000 teens conducted in December 2006.

Teens Use IMs To Avoid Awkward Conversations

A new Associated Press-AOL Instant Messaging Trends Survey released today finds that forty-three percent of teen IM users have used instant messaging to say something they would not say to someone in person.

Strangers A ‘Cost of Doing Business’ On MySpace
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The latest report from Pew Internet and American Life Project confirms what might be common sense about teens and social networking, but also has a couple of surprises. The not-a-shocker news: photos and social networking profiles increase the likelihood your son or daughter is approached by a creep.

Teens Not Loyal To One Social Network

If a social network user is dedicated enough to use two social networks concurrently, it might not be all that surprising that those same networkers spend, on average, more time at both sites. Networkers are networkers after all.

MySpace, Say Anything But That
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There’s no need to get Tipper Gore involved or anything. No need to relive that old Twisted Sister mess. But neither MySpace, Fox, nor the band in question has returned requests for comment, and usually, if somebody doesn’t want to talk about it, then it probably should be talked about.

Education Popular Topic With Online Teens

Ninety-six percent of U.S. teens and tweens with online access use social networking functions, such as chatting, text messaging, blogging and visit online communities such as Facebook and MySpace according to new study by the National School Boards Association and Grunwald Associates.

Green Teens More Engaged Online

Around 38 percent of all online teens say they are concerned for the environment, and 15 percent are hardcore Green Teens, according to a new report from JupiterResearch "Green Teens: Reaching a Trendy, Engaged Audience Online."

Tech Tries Targeting Teens Technologically

Marketing discussions and efforts at gaining the attention of the elusive teen market take different forms, in looking at how one Internet titan and one relative newcomer give it a try.

Mashup and Marketing to Teens

Ever feel like you don’t have your finger on the pulse of the “Y” generation?

Teens And Cyberbullying

Around one third (32%) of all U.S. teenagers who use the Internet say they have been harassed online in a variety of ways according to the Pew Internet & American Life Project report "Cyberbullying and Online Teens."

Marketing to Teens

Yesterday we covered some recent studies to help those of you marketing to teenagers online. Today we have one more:

Pfffft! Teens Choose Mobiles Over Sex?
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This is a British study, which may be why the Register’s headline "Teenagers prefer mobiles to sex" made me spit coffee all over my monitor. Either times have really REALLY changed, or that’s a somewhat geocentric result.

Teens Lead On Tech, Tweens Follow

Teenagers 17 and older are leaders when it comes to adopting new technology and are twice as likely to be early users of some key new technologies as younger teens according to a JupiterResearch report "Teens and New Technology: Understanding the Adoption Cycle".

Teens Are Careful With Their Online Information

Most teens are not as careless as is generally perceived when it comes to managing their personal online information according to a new report from the Pew Internet and American Life Project.

How Teens Communicate Online And Off
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A new Harris Interactive poll called YouthQuery examines the way teens communicate using a variety of technologies such as the Internet, cell phone, text messaging and other forms of communication. According to Suzanne Martin, PhD, Youth and Education Researcher at Harris Interactive, “Teens utilize different modes of communication in different social contexts".