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Study Articles

Mermaids Don’t Exist: United States Government Shatters Another Dream
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Mermaids don’t exist? To most, that’s sort of goes without saying. But what about those men and women who honestly believe that mermaids are real? Maybe the only thing that gets some sad, lonely little guy through the day is …

Study Claims That 1/3 Americans Believe In UFOs

Do you believe in UFOs? I know that I certainly do even though I have never even come close to seeing one. It is very hard for me to believe that in the billions of years that this universe has …

Teens Love Technology, Don’t Want Tech Jobs Teens Love Technology, Don’t Want Tech Jobs
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I got my start in technology through video games. From there, I began to become increasingly involved with more forms of technology from computers to televisions and now my recent fascination with Android. Despite all of that love for technology, …

IPad Kills the Competition in Customer Satisfaction IPad Kills the Competition in Customer Satisfaction

In a new survey, ChangeWave Research finds that iPad owners are twice as likely to be satisfied with their tablet purchase than those that bought a competing brand. The survey compares the New iPad, the iPad 2, Samsung Galaxy Tab, …

Study: 1 in 5 Americans Pee in the Pool

Memorial Day weekend has passed. Pools are open across the country and the official welcome party for summer is over. If you went to a crowded pool this weekend, or if you plan to the rest of this summer, you …

Who Likes Wikipedia More – Bing Or Google? Who Likes Wikipedia More – Bing Or Google?
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Wikipedia, the juggernaut of the online information world. The site which spawned the idea of allowing internet users to update information regarding any topic has grown in such a way that only a handful of sites can be considered larger …

Google Analyzes SPDY Speeds On Mobile Networks Google Analyzes SPDY Speeds On Mobile Networks

If you’ve been following Internet trends lately, then you should be aware of Google’s SPDY protocol. It’s a replacement for HTTP that can speed up the load times for Web pages. It’s been used extensively in browsers with Chrome first …

Study Finds That People Aren’t Physically Interacting Much Anymore Due To The Internet Study Finds That People Aren’t Physically Interacting Much Anymore Due To The Internet

I’m going to be straight up with all of you – I think I’m addicted to the Internet. While my job involves my sitting at a desk working online all day, I can’t get away from it once the work …

Free-To-Play Games Are Serious Business

Free-to-play games are the new “in” thing. It’s the kind of game that everybody wants to make. Zynga and other major developers have already proved that free-to-play can be a healthy and at times, ridiculously profitable, business model. Thanks to …

Study Links Gaming and Cooperation, Not Violence

Researchers at the University of Gothenburg in Sweden have completed a study about aggression and gaming. The study found that, to be good at video games, gamers must hold their temper. Successful gamers are strategic, technically knowledgeable, and have good …

Study: Blacks Blog More Than Whites

The blogging community is more racially diverse than one might think. Internet-connected African Americans are more likely to blog than their white and Hispanic counterparts, according to new research from the University of California, Berkeley. While African Americans as a …

Google Search Behavior Linked to GDP Google Search Behavior Linked to GDP

Internet users from countries with a higher per capita gross domestic product (GDP) are more likely to search for information about the future than information about the past, a quantitative analysis of Google search queries has shown. The findings suggest …

Premium Ads Drive Brand Awareness According To Microsoft Premium Ads Drive Brand Awareness According To Microsoft

You may have noticed some Web sites these days are using premium ads that encourage user interaction or have dynamic animations. It would seem like advertisers would jump on board using this new kind of ad. As it turns out …

Do Violent Video Games Really Cause Aggression?

There is a long-lasting and at times intense debate about the possible link between violent video games and aggressiveness. A group of researchers from the University of Gothenburg are now questioning the entire basis of the discussion. In a recently …

Facebook Study In Sweden Shows Social Giant Grasp Facebook Study In Sweden Shows Social Giant Grasp
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We already know that Facebook is the fastest-growing thing on the Internet, ever. It claims 10% of the world’s population as its members. Now, a new study out of Sweden fills in some more detail about how Zuckerberg’s baby is …

To Reach Facebook Fans, Keep It Local To Reach Facebook Fans, Keep It Local
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A recent social media study by Hearsay Social suggests that fans of local pages are far more engaging than larger corporate fans. In a study of over 14 million social interactions from consumers they found that the typical post from …

The Effective Use of Video in Marketing Campaigns The Effective Use of Video in Marketing Campaigns

ComScore and EXPO have released a study indicating that professionally-produced video content and user-generated product videos, when used together, drive higher sales. Groups of consumers were asked to evaluate sales effectiveness on a professional how-to video, a user generated video …

Study Shows Email Still Bigger Than Social Study Shows Email Still Bigger Than Social

A strong majority (85%) of online-connected global citizens in 24 countries use the internet for emails while six in ten (62%) use it for social networking, finds a new poll by global research company Ipsos for Reuters News. One in …

In-Depth Study of Online Ad Delivery In-Depth Study of Online Ad Delivery

In the cVE Charter Study from ComScore, involving online advertising campaigns for 12 national advertisers, we are seeing that a large number of ad campaigns are not going to plan and the quality of ad delivery is varying greatly. The …

Using Twitter To Predict Stock Market Using Twitter To Predict Stock Market

A University of California, Riverside professor and several other researchers have developed a model [PDF] that uses data from Twitter to help predict the traded volume and value of a stock the following day. A trading strategy based on the …

Aspirin: Cancer Fighting Properties Found In British Study

Aspirin has long been believed to combat heart attacks and disease when taken daily, but a new British study shows that low doses of the OTC drug, when taken on a daily basis, may prevent cancer as well. The study, …