Quantcast

small business Articles

Yelp Launches App for iPad

Yelp has launched a long-awaited (by iPad users) iPad app. It’s now available in the iTunes Store. 

The app lets users do the following:

- Search for businesses using a new landscape map/list mode, or flip your iPad into portrait for a full screen view

- Browse business information and reviews

- Write Yelp reviews and share to Twitter and/or Facebook

- Bookmark businesses you want to try or have been meaning to review

- Sign up for a Yelp Account

Why 2011 Will Be a Huge Year for SMBs
· 7

I am declaring 2011 the Year of the Online SMB.

For the uninitiated, SMBs are small and medium businesses. They are the Holy Grail for business service providers because there are so darn many of them. They account for around 95% of the businesses in the US. (Either that or they supply 95% of the jobs but either way, it’s pretty impressive.) I like the definition of an SMB being under 100 employees, but up to 500 employees can be deemed an SMB also. There are no hard and fast criteria for determining SMB status but we all know one when we see one.

Groupon: We’re the Savior for Small Businesses
· 24

Legend has it that Groupon turned down a $6 billion offer from Google, which if accepted would have been Google’s biggest acquisition to date. Time will tell if this was a smart move or not, but Andrew Mason, Groupon’s CEO seems fairly confident in the company’s future.

7 Tips For Improving Your Business in 2011
· 1

Holy cow! 2011 is right around the corner. This is the time when entrepreneur’s thoughts (aside from those focused on preparing for the holidays, of course) turn towards growing or changing their businesses in the New Year.

Smart. Because unless you want to be exactly where you are now, doing exactly what you’re doing today, you need to do something different. Otherwise, you’re guilty of insanity. And, to paraphrase the great ski film maker, Warren Miller, “…you’ll be one year older when you do.”

The Daily Deals Industry in 2011

The daily deals industry is an exciting space to watch right now, as evidenced by Google’s recent $6 Billion offer to buy Groupon, Amazon’s $175 million investment in LivingSoical, Facebook’s recent launch of Facebook Deals, and all of the other competitors looking for a pie

Twitter Revamps Its Business Resource Site

Twitter has launched a revamped version of business.twitter.com, which is a resource site aimed at helping businesses get the most out of Twitter.

eBay Finds Small Businesses Optimistic About Holiday Sales
· 1

eBay has released the results of its first U.S. Online Business Index (OBI), a new report that focuses on small business owners views across a variety of topics.

More than half (60%) of eBay small business owners surveyed said they are considerably optimistic about the future of their online businesses during the 2010 holiday season.

Groupon Adds Big Features for Businesses, Would Fit Nicely with Google

Update:  Groupon has reportedly rejected Google’s offer.

Mobile Users Are Using Their Devices in Your Store. Are You Taking Advantage?
· 3

9 out of 10 mobile Internet users have accessed the mobile web while at a store, according to a new study from Yahoo and Nielsen. Furthermore, 51% of those users indicate that they make a purchase after doing research on their mobile device. 

Businesses Can Offer Customers Deals for Checking In with Yelp

Yelp has announced check-in offers for businesses, meaning that businesses can offer Yelp users special deals for checking in at their place of business. Check-ins are tied to Twitter and Faecbook (for Android and iPhone users), so when a user checks in, they are potentially sharing it with a lot of their friends. 

The feature is part of the business owner dashboard on Yelp, and the company says it gives businesses a measurable way to reward their loyal customers while attracting new ones. 

Google Apps Gets Much More Useful to Businesses
· 4

Google has widely expanded Google Apps to incorporate many more of the company’s offerings so that businesses and other organizations can use and administrate them more efficiently. Before Google Apps users only had access to a few of Google’s products like Google Docs, Gmail, Google Calendar, and a few others. 

Is Ranking Number One in Google Losing Its Significance?
· 11

As you may have noticed, Google has been putting a great deal more emphasis on local these days than in years past. That includes everything from the introduction of Google Places and Place Pages to automatically showing more local results for certain searches, as well as various other solutions offered to businesses at the local level, such as product inventory or tag advertising.

There’s More to Social Media For Small Businesses than ROI
· 2
Tips For Increasing the Chances of Customers Buying From You Online
· 2

In the fast-paced digital age where everyone wants a piece of that sweet Internet money, competition for small businesses is greater than ever. Fortunately there are  more tools available to small businesses than ever as well. Still, there are so many factors to consider, and so little time. 

WebProNews sat down with Paul Boisvert of Yahoo Small Business to talk about some things that small e-commerce companies are doing wrong and how they can improve their approaches to ultimately get more sales. 

One Thing Small Businesses Can Do Just as Well as Walmart
· 29

Take a look at what Walmart’s doing on Facebook. The retail giant has put together a Groupon-like model for driving sales via its Facebook page, with a Facebook called CrowdSaver. Hat tip to The Next Web for pointing this out

AmEx and Yahoo Partner on Small Business Resources

Yahoo and American Express have expanded upon an existing partnership to offer small business owners new tools and content. The features will be available via a new Yahoo Business Solutions site that AmEx is sponsoring, located within Yahoo Small Business.

A Cloud of Missed Opportunities

Cloud computing is responsible for a large amount of untapped marketing opportunities for businesses of all sizes. We tend to think about enterprise level businesses when we think of cloud infrastructures and implementations, but in reality, small businesses have just as much reason to turn to the cloud than the big companies, if not more. 

Those Getting Feet Wet in Online Marketing May Find Visa Business Network Helpful

You may or may not be aware of the Visa Business Network. This is a site the company recently launched as a way to connect small business owners with one another, providing resources like goal toolkits, mentors, content-ranked information and more. 

We think some of our readers may find this valuable, so we spoke with Michael Lee of the Visa Business Network Outreach Team. He talked about how it helps businesses get started with building their Facebook and Twitter presences. 

A New Option for Businesses to Levarage Facebook Places

Social app developer Fan Appz has just announced that it has integrated its platform with Facebook Places. The company says this gives businesses "a powerful and easy way to create highly relevant offers based on a customer’s offline activities."

That doesn’t sound bad. 

A Few Pointers for Effective Mobile Marketing
· 1

There’s no question that mobile is getting bigger, and is becoming an increasingly important channel for businesses to reach customers.

We had a conversation with Tim Nguyen, a sales manager for mobile marketing firm Trumpia, which has worked with plenty of small and large businesses in assisting them with utilizing mobile marketing to drive traffic and revenue.

Yahoo Expands Local Listing Partnership with Dex One
· 1

Yahoo announced today that it has expanded its partnership with Dex One to allow listings on Yahoo Local. "This broadens the reach of Dex One’s local advertiser network, providing their clients with greater exposure in local communities and more consumers with detailed information on local businesses," a spokesperson for Yahoo tells WebProNews.