Google CEO Eric Schmidt while appearing on Fox Business made some interesting comments about Google's emergence as a huge Microsoft-like business power. I thought most interesting was Schmidt's statement about Google becoming like Microsoft, "Hopefully, we won't repeat the mistakes that Microsot made ten years ago that ultimately led to all these things that happened with them".
Schmidt elaborated:
With Thanksgiving just a few weeks' away consumers are already starting to search for deals online.
Over the last seven days fifty percent of the top "Black Friday" related search terms include ads, sales and deals, according to Google Insights for Search.
Duplicate content is a common occurrence on the web and in many cases can hurt search engine rankings. While the search engines may not always technically penalize webmasters for duplicate content, there are still a lot of ways it can hurt.
WebProNews is covering the Search Marketing Expo (SMX) East in New York, where representatives from the three major search engines (Google, Yahoo, and Bing) discussed how their respective web properties handle duplicate content issues. Following are some takeaways from each.
Searching online for used vehicles has become the primary way for consumers to locate used automobiles, according to new a report by J.D. Power and Associates.
Microsoft is either taking the holiday marketing approach or the Twilight/Vampire trend approach with its latest commercial. The title is Bing: Vampire Decision Engine.
The company uploaded the new commercial to its (Google-owned) YouTube channel. Accompanying the video is a short description:
"When you're looking for a restaurant that is family friendly, romantic, or maybe something with an otherworldly atmosphere, use Bing's reviews to stop searching and start deciding."
As previously reported, Microsoft has made deals with both Facebook and Twitter, which will see Bing feature updates from both networks in real-time search efforts. To me, this says that social media just became an even bigger part of search engine marketing, particularly with Google also on board with Twitter and rumored to be talking to Facebook.
Google has quietly gotten rid of PageRank in Webmaster Tools. Barry Schwartz at Search Engine Roundtable points to a thread featuring an explanation from Google Webmaster Trends Analyst Susan Moskwa.
Disclaimer: This article was originally written before Google made its announcement, and has been updated to reflect that.
Google and Microsoft have both inked deals with Twitter and Microsoft has also inked one with Facebook to integrate Twitter and Facebook updates into Bing search results. Google will be adding tweets to search results.
There was an interesting session on online video at Search Marketing Expo (SMX) East, which WebProNews attended. The session was called "Video Search Marketing Beyond YouTube". The following tips come from a combination of presentations from that session from speakers: William Leake of Apogee Search, John McWeeny of TurnHere, and Eric Papczun of Performics.
Internet users in the Asia-Pacific region conducted a record 38.6 billion searches in September, with searchers averaging nearly 88 queries per person, according to a new report from comScore.
Google sites ranked as the top search destination with nearly 17 billion searches on its sites during the month, representing a 44.1 percent share of all searches in the region. Baidu landed in the second spot with 8.2 billion searches (21.3% share), while Yahoo sites ranked third with 5.3 billion searches (13.8% share).
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