All Posts Tagged Tag: ‘Science’
Ever see the movie, Pet Sematary? Scientists have found a way to bring Bowser back to life without the Indian burial ground and creepy old man neighbors. And they say that dogs aren’t as cranky as you might expect after coming back from the dead.
Senate Minority Leader Harry Reid (D-NEV) and Senator Frank Lautenberg (D-NJ), the ranking Democrat on the Global Climate Change subcommittee, sent a letter today to the General Accounting Office requesting a full investigation of Philip Cooney, former Chief of Staff of the White House Council on Environmental Quality. They want the investigation to center around changes Cooney made in two studies commissioned by Congress done by the U.S. Climate Change Science Program (USCCSP).
Science, it’s the way humans organize facts about our environment into terms we can understand. By environment I don’t mean just the trees, I mean everything around us. The information organized and based on observation and testing and genuine thought. In some cases, there is room for interpretation. The statistics can always be read one way or another.
Kevin Schofield (he plays a key role at Microsoft Research in getting tech out of research and into our products) …
“Experience design,” as it’s often used in the online world, refers to everything a customer comes in contact with when having experience with a brand-what the colors are, what emotions the design conveys, how the text is written, ease of interaction with the web site, how the content is structured, and much more. Information architects and designers sometimes forget that there is an offline experience as well; Paco Underhill’s “Why We Buy: The Science of Shopping” explores customer experience and consumer behavior as they affect retail and offline environments.
Psychology and Science are formidable and innovative forces taking the business world by storm. And you can benefit enormously from these forgotten secrets, once the preserve of a powerful elite. Potential clients are crying out for the one thing so many businesses fail to provide: They want to be understood!