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Yahoo Expands ‘Recommended’ Content Ads To Other Publishers

Yahoo Expands ‘Recommended’ Content Ads To Other Publishers

By Chris Crum August 25, 2014

Last year, Yahoo started showing native ads in the form of a “recommended” articles box to users on its own properties. Visitors see several articles in a row with one actual ad, which is marked as sponsored, but is otherwise …

Here's How The Facebook Outage Affected News Sites Here's How The Facebook Outage Affected News Sites

Last Friday, Facebook went down for somewhere between a half an hour and an hour for a lot of users. According to CharBeat, this led to a decline of 3% in overall web traffic to news sites, and an 8.5% …

Google Launches Two New AdSense Ad Sizes Google Launches Two New AdSense Ad Sizes

Google announced the launch of two new ad sizes for AdSense ads – 970 x 250 Billboard and 300 x 1050 Portrait. These, the company says, will help publishers reach more advertisers, and of course, “enhance the user experience”. “As …

Platform Companies Alter Digital Content Creation Platform Companies Alter Digital Content Creation

A group of companies is seeking to change the face of content creation and alter how brands are able to connect with target audiences online. They’re attempting to make an impact on the online news industry in a way that’s …

NBCU Kills DailyCandy, Television Without Pity NBCU Kills DailyCandy, Television Without Pity

Last week, news emerged that NBCUniversal-owned DailyCandy and Television Without Pity are shutting down. Both are considered by some to be pioneers of an all but forgotten Internet era. The former was primarily an Internet newsletter in its early days, …

Infographic: Publishers Missing Revenue Opportunity Infographic: Publishers Missing Revenue Opportunity

Yieldex has put out a new infographic about how publishers can stop missing out on lost revenue opportunities with more accurate forecasting. It analyzes how big data analysis of online ad inventory can result in more accurate forecasting and optimization, …

WordPress Founder Talks Future Of Publishing WordPress Founder Talks Future Of Publishing

This video’s about a month old, but interesting none the less, and LinkedIn just shared it in a blog post today. WordPress founder Matt Mullenweg discusses the future of publishing with Reid Hoffman. It’s part of the LinkedIn Speaker series. …

Google Talks Knowledge Graph Effect On Publishers Google Talks Knowledge Graph Effect On Publishers

With the Knowledge Graph, Google is trying to be the “Swiss Army Knife” to publishers’ corkscrews. That is according to Google SVP and software engineer Amit Singhal, who spoke at SMX West earlier this week. Do you think this is …

Bezos And Others Give Business Insider $12 Million Bezos And Others Give Business Insider $12 Million

Business Insider announced on Wednesday that it has raised a new $12 million round of funding from existing investors including Amazon CEO Jeff Bezos. Others include IVP, RRE, and Gordon Crovitz. According to CEO Henry Blodget, Business Insider will use …

Google Enters Ad Partnership With Time Inc. Google Enters Ad Partnership With Time Inc.

Google has partnered with Time Inc. to launch the Time Inc. Global Exchange, a new ad exchange giving marketers programmatic access to Time’s properties around the world, which reach 116 million consumers. It will be powered by the DoubleClick Ad …

Facebook News Feed Has Been Good To This Site Facebook News Feed Has Been Good To This Site

BuzzFeed isn’t the only winner from Facebook’s recent “Panda” update. Mental Floss has made out incredibly well too, according to a Poynter report. Have Facebook’s recent changes to News Feed ranking affected your Facebook traffic? Let us know in the …

LinkedIn Opens Publisher Platform To All LinkedIn Opens Publisher Platform To All

LinkedIn announced that it is opening up its publishing platform – previously only available to “Influencers” like Richard Branson and Conan O’Brien – to all members. Now, when you publish a post on LinkedIn, the content becomes part of your …

Why BuzzFeed Can Still Get Facebook Traffic Why BuzzFeed Can Still Get Facebook Traffic

Some popular viral content sites have suffered drastic traffic declines since Facebook implemented its News Feed algorithm changes in December, which some have dubbed, for all intents and purposes, Facebook’s “Panda” update. Has your Page been affected by the changes? …

Google Tries Content Recommendations Again Google Tries Content Recommendations Again

Google is reportedly getting ready to launch a new content recommendation tool for publishers that would point their website visitors to more of their articles. Search Engine Journal shares a snippet from an email it and other Google partners have …

Calacanis Moves On From Panda With 'Inside' Calacanis Moves On From Panda With 'Inside'

Jason Calacanis is back with a new news app called Inside. It’s out for iOS and Blackberry with an Android version on the way. There’s also a mobile web version. Calacanis talks about the project as well as the demise …

Report Details What To Expect From New Facebook App Report Details What To Expect From New Facebook App
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Facebook is reportedly working on a standalone news app, which would rely on human editors to provide news stories from various publications. The app would presumably be a Flipboard-style news reader, and would make use of these hand-picked stories, as …

Matt Cutts Just Declared Guest Blogging 'Done' Matt Cutts Just Declared Guest Blogging 'Done'
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Google has been warning webmasters about guest blogging abuse for years now. This week, head of webspam Matt Cutts basically declared guest blogging dead. “Stick a fork in it: guest blogging is done,” says Google’s Matt Cutts. In light of …