The podcast audience has grown in the past six months, says the Pew Internet and American Life Project, but the new medium still has yet to catch a serious wave.

Something for you mobile techies…

The ballroom was standing room only at the Podcast and Portable Media Expo, the crowd was electric waiting to hear from two of their idols; first TWiT host Leo Laporte, and topped off with the executive producer of Battlestar Galactica, Ron Moore, who would speak of being called a “podcasting pioneer,” how it started and why he loves it.

Leesa Barnes, author of the book Jumpstart Your Podcast, is a veteran, if there can be one in the podcast world, of using the medium as a marketing vehicle.

It is much easier for search engines to index text blogs than podcasts or videoblogs. At present, search engines are using link text and the text surrounding the links to podcasts and videoblogs as a means to index their contents.

WordPress is a blogging platform that has podcasting support. A podcast is a pre-recorded audio program, very much like a radio program that is listened to on the computer.

I have been hearing and reading a lot of communicators lately proclaiming that, in podcasting, content is king.