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online video Articles

YouTube Publishes New Creator Playbook YouTube Publishes New Creator Playbook

YouTube makes a Creator Playbook that seeks to help YouTube producers and directors make the best videos possible. YouTube has changed though and the site has updated its Creator Playbook to reflect that. The new Creator Playbook features all the …

VLC Player Upgrades To The Twoflower Version VLC Player Upgrades To The Twoflower Version
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The video player of choice — well, at least it should be for any web savvy individual — VLC, is famous for its ability to overcome most file format hurdles during its playback process, has been updated to the 2.0 …

Marketing With Video: Recommendations Make A Huge Difference Marketing With Video: Recommendations Make A Huge Difference

Unruly Media put out a new report looking at the impact of social video recommendations on traditional brand metrics such as brand recall, brand favorability, purchase intent and brand association. Keep in mind that this is the firm behind such …

YouTube Nonprofit Program Gets Some Updates YouTube Nonprofit Program Gets Some Updates

YouTube announced some updates to its nonprofit program. One is “The Playbook Guide: YouTube for Good”. This is described as “a how-to resource specifically targeted at nonprofit organizations, with sections on how to create content, raise funds, connect with other …

Obama Sings Al Green: Video Goes Viral Obama Sings Al Green: Video Goes Viral
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President Obama is no stranger to social media success. Obviously. Perhaps he had social media’s impact on his initial Presidential campaign in mind when he sang a few notes from an Al Green classic the other day. As you would …

Huffington Post Streaming Network On The Way Huffington Post Streaming Network On The Way
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In a news world placing a greater emphasis on “premium video content,” the Huffington Post is set to launch an online streaming news channel with the hope of competing with entities like CNN and MSNBC. According to Forbes, the new …

December Online Video Rankings: Google Sites Reign Supreme December Online Video Rankings: Google Sites Reign Supreme

comScore has just released their December 2011 U.S. Online Video Rankings, and it comes as no surprise that Google sites, led primarily by YouTube, took the crown. U.S. internet denizens watched a lot of online video in December – 23.2 …

Amazon’s LoveFilm Gets Yet Another Deal, This Time With ABC Amazon’s LoveFilm Gets Yet Another Deal, This Time With ABC

Amazon has been announcing a slew of streaming content deals for its UK Netflix-like property LoveFilm. This time it’s one with ABC TV. Thanks to a partnership with Disney UK, LoveFilm will offer on-demand streaming access to ABC Studios’ library …

Hulu To Debut Two Original Shows, Bring Back “A Day In The Life” Hulu To Debut Two Original Shows, Bring Back “A Day In The Life”

It would appear that Hulu is trumping Netflix in the original programming department, giving consumers more of a reason to use their service. Netflix announced earlier this month that it would be launching a new show called Lilyhammer in February. …

Ustream Videos Had Over 2 Billion Views In 2011 [Infographic] Ustream Videos Had Over 2 Billion Views In 2011 [Infographic]

Online streaming video solution Ustream has put out an infographic showcasing some stats on usage of its service, including 2 billion views for 2011. Others of note: 51 million viewers per month globally, and 49 million hours of video viewed …

YouTube Slam Launched To Pit Videos Against One Another YouTube Slam Launched To Pit Videos Against One Another

Google’s YouTube team and its Google Research team have teamed up to launch YouTube Slam, which is basically a way for you to rate YouTube videos against one another. They’re calling it an experiment, and a way for YouTube users …

Motorola Mobility Reportedly Acquires SetJam Motorola Mobility Reportedly Acquires SetJam

Google, as you may know, is in the process of trying to acquire Motorola Mobility. Motorola Mobility, however, is doing some acquiring of its own. So, as long as everything doesn’t fall apart like it did for AT&T and T-Mobile, …

How to Effectively Live Stream Video How to Effectively Live Stream Video
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In the online video world, the hottest new trend is live streaming. It’s a fascinating concept, but one that not a lot of people and companies have mastered. Brian Gramo, the founder of theStream.tv, however, is one of the exceptions. He began streaming several years ago out of his bedroom back before Justin.tv, Stickam, and other streaming networks were around.

NFL To Allow Super Bowl Streaming NFL To Allow Super Bowl Streaming

A report appeared in the Associated Press stating the NFL would stream the upcoming Super Bowl XLVI on both the NFL’s website and NBC’s. It’s the first time the NFL has taken such a bold move, but considering the success …

YouTube Comes to Xbox
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YouTube formally announced its Xbox 360 app today. With the app, users can check out trending videos, browse categories, and of course search for videos. Here are some videos they shared to accompany the announcement: I think it goes without …

Four Rules of Effective Video Four Rules of Effective Video
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Online video. It’s the biggest news in marketing since the web first arrived on the scene in the mid-90s. According to Cisco, video currently accounts for 51 percent of internet traffic—and it’s on its way to 90 percent by 2014. …

TwitVid Redesign Makes It More Of A YouTube Alternative TwitVid Redesign Makes It More Of A YouTube Alternative

A new version of Twitvid has been unveiled, and it has a familiar vibe about it. It’s got some similarities to the recently redesigned YouTube. One of the main differences between what TwitVid is doing and what YouTube is doing …

YouTube Analytics Replaces YouTube Insight YouTube Analytics Replaces YouTube Insight

YouTube announced the launch of YouTube Analytics, which replaces YouTube Insight. The company says it aims to make it easier for users to learn about their audiences. Features include: A Quick Overview: A new overview provides all of the information …

4 Video Platforms You Need To Start Thinking About 4 Video Platforms You Need To Start Thinking About
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When you think of online video, more than likely you think of YouTube. That does make sense, seeing how they’re in the leadership position. But, have you ever wondered what the other platforms are that you need to be familiarizing …

Hearst YouTube Channels To Bring Better Monetization Hearst YouTube Channels To Bring Better Monetization
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YouTube recently announced an expanded channel lineup, to include a number of high profile partners. Hearst Magazines, for example announced two channels as part of the initiative, with programming created in conjunction with Car and Driver, Road & Track, and …

Cenk Uygur on Online Video: Irreverent, Wild, and Fun Cenk Uygur on Online Video: Irreverent, Wild, and Fun
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More and more consumers are being pulled away from traditional television and are turning to online video for both news and entertainment. According to Cenk Uygur, the host of The Young Turks, this trend is largely because online video is “more irreverent, a little wilder, and little bit more fun.”