All Posts Tagged Tag: ‘online video’

Twitter Video Arrives (Along With Group Messages)

Back in November, Twitter said it had a bunch of new features on the way, including a new video experience, and some updates to Direct Messages. At the time, they announced the ability to share and discuss tweets natively and privately via Direct Messages, but said that was only the first of several updates. Group Messages On Tuesday, Twitter announced …

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Report Finds YouTube To Be Biggest Loser Of 2014 For Social Media Traffic Referrals

Each quarter, we look at Shareaholic’s reports on social media traffic referrals, which give us an idea of how eight different social media platforms are performing in terms of driving traffic to websites. The latest one came out on Monday morning, and shows that Pinterest has plateaued and that StumbleUpon is the only platform besides Facebook to experience growth in …

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Facebook Video Is Huge. How Should This Affect Your Strategy?

Earlier this month, Facebook revealed that the number of video posts per person has increased 75% globally and 94% in the US. Shortly thereafter, SocialBakers reported that brands on Facebook posted 20,000 more Facebook videos than YouTube videos last month. These stats have sparked a lot of discussion about video marketing throughout the industry. We caught up with marketing consultant …

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Firefox 35 Features Improved Video Chat With Firefox Hello

Mozilla just launched Firefox 35, which includes improvements to its video chat offering. Firefox Hello was first introduced in testing in October. New functionality has been added to make it available for primetime in Firefox 35. Mozila is dubbing it “a simpler way to communicate”. It lets you make video calls to anyone using a WebRTC-enabled browser (like Firefox, Chrome, …

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Is The End Nigh For Your Facebook Traffic?

Facebook is quickly becoming a major force in online video. Over the past year or so, brands have posted more and more video content, and it has now become even bigger than YouTube for sharing videos on Facebook, according to SocialBakers. There is some concern that as brands embrace Facebook as their main channel for video marketing, however, they’re giving …

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Facebook Now Bigger Than YouTube For Brand Videos (On Facebook)

Native Facebook has become bigger than sharing YouTube videos on Facebook as far as brands are concerned. Take a moment and let that sink in, because this time last year, that was pretty much unthinkable. Brands posted 20,000 more Facebook videos to Facebook than YouTube videos last month, according to a new report form SocialBakers. Take a look: This is …

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Ustream Streams New Year’s Eve From Time Square

Times Square Alliance and Countdown Entertainment, which are the co-organizers of New Year’s Eve in Times Square, are streaming the big celebration tonight on Ustream. The broadcast will last for six hours. It will be live, obviously, and will be free of commercials, giving television broadcasts a real run for their money. The show begins at 6:00 PM Eastern, and …

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Vimeo Just Got A Lot Better On Mobile

Vimeo announced a new, revamped version of its mobile site. It’s now faster and lets you better use the service without logging in, which should be great for generating more interest from casual users who never wanted to bother creating an account. Considering that I have watched random videos on the service for years, but only recently set up an …

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AOL Acquires Video Platform Vidible

AOL announced that it has acquired video management and exchange platform Vidible to expand its global scale in video distribution, discovery, and management. More specifically, AOL says the pick-up enables it to expand its video stack with new video content management tools, and increase availability and management of premium video to publishers and content owners via a self-serve platform. It …

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Rumors Of Ad-Supported Amazon Video Return

A new report from The New York Post claims that Amazon is readying an ad-supported streaming video service, which would be separate from Amazon Prime Video. It seems like most of Amazon’s newer offerings are ultimately ways to get people to sign up for Prime, so the move does seem a bit out of character. However, The Post’s sources say …

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Microsoft Launches Office 365 Video

Microsoft announced the launch of Office 365 Video, which gives businesses and organizations a destination for posting, sharing, and discovering relevant video content. The company names onboarding new employees, distributing a message from the CEO, and community contributions as examples of where this might come in handy. “With a beautiful user interface and intuitive content management options, Office 365 Video …

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Yahoo Is Buying BrightRoll For $640 Million

Yahoo announced that it has agreed to acquire programmatic video advertising platform BrightRoll for $640 million in cash. The platform will be combined with Yahoo’s premium desktop and mobile video ad inventory. Yahoo also notes that related publisher relationships will bring value for advertisers on both platforms. BrightRoll powers video ads for 87 of the AdAge Top 100 U.S. advertisers, …

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