WebProNews

Michael Phelps Google Results Drastically Change

In case you missed the news, Olympic superstar Michael Phelps was caught on camera smoking cannabis from a bong. Say it with me: IDIOT!

Google Earth Gets 3D Model Of Vancouver

Remember how, in the months, weeks, and finally days before the 2008 Summer Olympics, companies were churning out all sorts of interesting little products that no one had time to use?  Google is starting to gear up for the 2010 Winter Olympics much sooner with a 3D model of Vancouver.

Yahoo Gets Boost In Traffic From Election

Yesterday the New York Times spoke of the ‘success’ of Yahoo during this election marathon that is thankfully winding up (I hope) in the next 48 hours. This election process has been a boon for news sites and the equivalent of a ‘millstone around the neck’ for people like me. How much more can one say or do or think or accuse or lie or point fingers about at this point?

NBC Olympics Coverage Proves Online Video's Importance

NBC Sports had a good run with online video during the Olympics to say the least. They reported that they streamed over 12 million hours of Olympics content across its digital platforms, with 7 million visitors watching over 30 millions streams of live and Video On Demand content at NBCOlympics.com.

China Produced More Web Traffic For Olympics Than The US

Daily online traffic on the web site of China’s largest broadcaster surpassed that of the leading U.S. broadcaster and online channel during the Olympics, according to WebTrends Analytics.

Olympic Audiences Still Prefer Yahoo Over NBC

We've seen several upsets thanks to the Summer Games, and they haven't all involved athletes.  NBC, for example, seems to have lost to Yahoo in the competition for online audiences.

Phelps Feeling the Love All Over the Net

Multiple Olympic gold medal winner Michael Phelps is one popular guy. Times of the Internet points out that (like many others these days) Phelps prefers Facebook to MySpace.

Fans Flock Online For Olympic Coverage

With the first week of the 2008 Beijing Olympics completed, Nielsen Online has released a report on how fans around the globe used the Internet to follow the games.Fans in 10 countries visited Beijing2008.cn, the official web site of Beijing games, at a rate of 930,000 per day, with traffic surpassing one million unique visitors on a number of days, as they searched for Olympic results, news and video.

How Exclusive Sponsorships Can Backfire

There is a myth in marketing today that many people blindly believe about sponsoring events ... that you always need exclusivity. The benefits of being an exclusive sponsor are easy to list, but there are some less considered negative aspects that could end up doing more harm to your brand than good. Let's look at the stories of a worldwide Olympic sponsor for whom the strategy of being an exclusive sponsor may not be such a good idea ... Visa.

Miss An Olympic Moment? Yahoo To The Rescue

The time difference between China and America, plus the vagaries of NBC's scheduling, may leave people missing something at the Summer Olympics.