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Mobile Shopping Articles

Google Says Its New Mobile PLA Style Will Drive More Traffic To Retailers Google Says Its New Mobile PLA Style Will Drive More Traffic To Retailers
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Google announced that it is changing the way the mobile PLA (product listing ads) ad unit looks on Google.com. The update is designed to help shoppers browse and discover merchandise more easily while using their mobile device. “People are increasingly …

Consumers are Spending Billions Through Their Tablets Consumers are Spending Billions Through Their Tablets

Last week, analyst predictions asserted that tablet shipments could reach 145 million in 2013. The market for tablets is only swelling, and now research firm ABI Research is predicting that an additional 1 billion tablets will be shipped over the …

Jumio Brings Simplified Shopping To Android With Netswipe Mobile Jumio Brings Simplified Shopping To Android With Netswipe Mobile

Mobile shopping is huge. That much was clear in some pre-holiday statistics from Google that said holiday shoppers demanded the same experience across both mobile and desktop. One of the things standing in the way of that is making checkout …

The Social Mobile Shopping World [Infographic] The Social Mobile Shopping World [Infographic]
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We all know that the internet has taken the place of the good old fashioned passtime of window shopping. There’s no need to wander the streets gazing into window displays or searching for new products in the stores that line …

How We’re Using Our Mobile Devices [Nielsen Study] How We’re Using Our Mobile Devices [Nielsen Study]

With over half of America already using smartphones and about 20% owning tablet computers, it’s interesting to take a look at how we are using these devices, and also how they are changing our lives. This is what Nielsen set …

More People Adopting Mobile Shopping
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People are using mobile phones to access websites and apps more than ever before, with 33 percent using their phones to access a retailer website, and an additional 26% indicated they plan to access retailer websites or mobile apps by phone in the future, according to a new report from ForeSee Results.

Mobile Devices Playing Larger Role For Holiday Shopping
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Nearly one-third of Americans say while they are at a store looking at product, they tried to find a better deal on their mobile device, according to a new report from GfK Roper, conducted on behalf of SapientNitro.

Thirty-three percent say while out shopping, they email or texted someone to tell them about an experience at a store, such as finding a deal or gift. Nineteen percent have used their phone to post something to Facebook, MySpace, Twitter or other social networking sites about their holiday shopping experience.

eBay Acquires Critical Path, Which Has Worked on eBay’s iPhone Apps

eBay announced that it has acquired Critical Path Software, a mobile app developer, which it has been working with for over two years. The company has worked with eBay on creating iPhone apps for eBay, StubHub, eBay Classifieds, and Shopping.com. 

eBay’s Richard Brewer-Hay on the eBay Ink Blog shared the following interview with Steve Romero, Critical Path president and founder, and Steve Yankovich, VP of eBay Mobile:

 

Shopping Using A Mobile

ShopText is a relatively new company that launched in November 2006 and provides consumers with the ability to purchase items using their mobiles.

On their Web site the company explains their mobile retail concept. " ShopText is a mobile commerce and promotions company. Our software platform transforms any advertisement into a point of sale opportunity. ShopText technology creates a secure, direct-to-consumer marketplace where consumers can shop, sample and save."