All Posts Tagged Tag: ‘Local’

Foursquare, Mayor Emanuel Promote Chicago Check-Ins with Windy City Badge

In Chicago, 250,000 different users have checked-in to 80,000 different venues 10,000,000 times using Foursquare. With those stats, it’s one of the most Foursquare-loving cities in the world. That’s why Foursquare teamed up with the Mayor’s office to launch a new city-specific badge that users can unlock by checking-in locally. There are plenty of achievements on Foursquare, known as “badges,” …

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Why Zagat Might Be a Smarter Purchase for Google Than Yelp

By now you’ve heard the news that Google has purchased Zagat Reviews. For those of you who aren’t familiar with Zagat, it has a worldwide set of reviews that travelers have relied on for decades to choose the right restaurant.  Google famously flamed out in its bid to buy Yelp in 2009, and has finally added the restaurant reviews it …

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Google Gives Local Users More Power in Map Editing

Google announced today that it has launched the Regional Expert Reviewer program fro Google Map Maker. If you’re unfamiliar with Google Map Maker, it’s an offering from the company, with which users can add their own knowledge areas to improve Google Maps. With the new program, mappers Google deems “distinguished” get increased reviewing capabilities within their state, country or region …

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Zagat Acquired by Google

Google just announced that it has acquired Zagat. This should be pretty huge for Place Pages. Zagat is of course a big name consumer review service. On the Official Google Blog, Marissa Mayer writes: Moving forward, Zagat will be a cornerstone of our local offering—delighting people with their impressive array of reviews, ratings and insights, while enabling people everywhere to …

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Facebook Shuts Down “Deals,” Keeps More Relevant Check-In Deals

Facebook has had a couple of “deals” products: “Deals” and “Check-in Deals.” Deals are going away, but Check-in Deals are staying. Facebook gave us the following statement: “After testing Deals for four months, we’ve decided to end our Deals product in the coming weeks. We think there is a lot of power in a social approach to driving people into …

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Amazon Local Expanded Into More Markets

Amazon announced the launch of Amazon Local in in new markets, including New York City today. NYC is obviously a major market for the online retail giant’s daily deals offering. The service originally launched in Boise in early June. Two months later, it launched on Groupon’s home turf in Chicago. Now NYC, Austin, Charlotte, Chicago’s northwest suburbs, Northern Virginia, Orlando …

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Yahoo Expands Local Ads with Belo Deal

Yahoo has announced an agreement with TV company Belo Corp. to deliver ads across Yahoo sites in Belo’s 15 local TV markets in the U.S. The two companies formed a partnership over local news video in early 2008, now they’re expanding their partnership. “The deal marries Belo’s seasoned local sales capabilities and leading television station Web sites with Yahoo!’s market …

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Small Business Facebook Pages Lacking Local Fans?

A study from Roost finds that only 15% of fans on the average small business Facebook Page are actually local to the town where that business is located. If that’s accurate, that’s not great for brick and mortars. It does say a lot about the potential of e-commerce, however. If a person likes your brand enough to “like” it on …

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Google Place Pages Drop Third-Party Reviews

Google announced some changes to Place Pages as part of its new refocused efforts. For one, they’ve added a “write a review” button at the top of the page, encouraging users to talk about your business. I hope your customer service is good. “Some of the changes you’ll notice today have been made so you can quickly get a sense …

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How to Create a Local Twitter Account

Most of the the tutorials on the web dealing with growing your Twitter followers, don’t pay any attention to location, and are more concerned with raw numbers. I recently started a local travel website and wanted to focus on gaining local followers from that city and surrounding areas. While I can’t reveal the profile, this tutorial will walk you through …

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Banjo: New Mobile App That Hopes to Take Social & Local Mainstream

Because social media is currently one of the hottest topics, everyone wants a piece of it. For this reason, new social sites are rising up continuously. Even though many of these new sites pride themselves with being unique or geared toward a particular niche, the majority of users are already on social giants like Facebook and Twitter. That said, it’s a real challenge to pull these users onto a new site, unless you’re Google.

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Google City Pages – Company Continues Cranking Out Local Features

Google has launched new city pages for Portland, Austin, San Diego, and Madison, but will continue to add to the list. City Pages are essentially a place users can go and see information about the best places to go in any given category in a city. Specifically, you’ll be able to browse a list of businesses recommended by locals, by …

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