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Report: SMB Local Media Spending To Surpass $50B Next Year

Report: SMB Local Media Spending To Surpass $50B Next Year

By Chris Crum September 3, 2014

BIA/Kelsey is estimating that spending on local media by SMBs will reach $50.4 billion in 2015 at 35.8% of total local media spending. SMBs, it says, will allocate $37.7 billion of their local media spend to traditional media and $12.4 …

Google Change Could Alter Business Ratings Google Change Could Alter Business Ratings

Some businesses may soon find that their ratings on Google have changed for better or for worse. They’re doing away with old anonymous Zagat reviews – the ones where the person’s name is “A Zagat User.” Google’s Jade Wang wrote …

Yahoo Launches Yelp Integration For Local Search Yahoo Launches Yelp Integration For Local Search

We heard last month that Yahoo and Yelp were teaming up to add local business reviews to Yahoo’s local search results. Yahoo CEO Marissa Mayer reportedly revealed the partnership in an employee meeting. These things never stay inside the company. …

Yelp Gets Blasted By Business Owners And Celebrity Yelp Gets Blasted By Business Owners And Celebrity

Yelp is taking some harsh criticism in the media once again. Its handling of fake reviews is coming under fire, as is its worth to consumers. Business owners are speaking out (as usual), and celebrity chef/TV personality/food writer Andrew Zimmern, …

Google Duplicates Business LIstings Google Duplicates Business LIstings

Google has run into some “complications” upgrading local businesses to the new Places dashboard. In some cases, businesses’ accounts and another accounts that they don’t control were both verified for the same business using the old Places dashboard. In other …

Google Updates Quality Guidelines For Businesses Google Updates Quality Guidelines For Businesses

Google announced that it has made some tweaks to the Google Places Quality Guidelines, specifically for business names. The changes illustrate how you can add descriptors. Jade Wang announced the update ion a post on the Google Product Forums. Under …

Google Adds Regional Dialects To Business Categories Google Adds Regional Dialects To Business Categories

Late last month, Google announced that it was adding 1,000 new categories in the new Places dashboard for businesses. This is an effort to significantly expand the breadth of available categories internationally. The announcement was made in the Google product …

Yelp Launches New Interface, Business Pages Yelp Launches New Interface, Business Pages

Yelp announced that it is rolling out a new site design along with a new look for business pages. Rather than making a few teaks, the’ve elected to take the “from the ground up” approach. The new design plays up …

Yahoo And Yelp Partner On Local Listings Yahoo And Yelp Partner On Local Listings

Well this is interesting. We were just talking about how Yelp is growing like a weed, and seems to be unstoppable. We were also talking about how Yahoo is looking for a way out of its partnership with Microsoft, and …

Yelp Pushes Through Controversy With 5-Star Quarter Yelp Pushes Through Controversy With 5-Star Quarter
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Whether you think it’s a great business tool or you think it’s killing your business, Yelp appears to be unstoppable, and continues to grow substantially. This week, the company released its earnings report for the fourth quarter and full year …

Google Makes Changes To Business Page Creation Google Makes Changes To Business Page Creation

Google announced that it is making some changes to how business pages are created. Businesses creating listings in the new Places for Business dashboard will no longer have to wait to complete PIN verification before they can see the +page. …

Google Places Adds A Slew Of Business Categories Google Places Adds A Slew Of Business Categories

Google is working on improving and expanding the business categories for Google Places For Business for countries around the world. In fact, they’re adding over 1,000 new categories in the Places dashboard. Google Business community manager Jade Wang posted an …

MapQuest Changes Business Listing Management MapQuest Changes Business Listing Management
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MapQuest announced that it has made some adjustments to the way businesses can manage their listings. The AOL-owned company says the changes make the process of handling information corrections more streamlined. In other words, it’s now easier to change contact …

More Yelp 'Extortion' Accusations Publicized More Yelp 'Extortion' Accusations Publicized
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The story has been going on for quite some time. Businesses accuse Yelp of “extortion” or holding their positive reviews hostage unless they spend advertising money, and Yelp denies it vehemently, citing a lack of evidence and research appearing to …

Just How Bad Is Yelp's Fake Review Problem? Just How Bad Is Yelp's Fake Review Problem?
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You’re probably aware of multiple controversial issues surrounding Yelp reviews. There are several to choose from. You have some businesses accusing the company of holding positive reviews hostage (with advertising being the ransom). You have a court ordering Yelp to …

Groupon Counters Amazon’s Anti-Small Business Promotion Groupon Counters Amazon’s Anti-Small Business Promotion
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Earlier this month Amazon enraged retailers everywhere by running a one-day deal to promote their new Price Check app. Shoppers who used the app to check prices in a brick-and-mortar store were offered a 5% discount to purchase the same …

Study: Internet Top Info Resource For Local Restaurants, Business Study: Internet Top Info Resource For Local Restaurants, Business
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A new Pew Study has found that people rely on the Internet more than any other resource to get information about local businesses and restaurants. The results come from data that was gathered earlier this year from a sample of …