Quantcast
 
Matt Cutts On Geo-location: Just Treat Googlebot Like Every Other User

Matt Cutts On Geo-location: Just Treat Googlebot Like Every Other User

By Chris Crum October 9, 2013

In the latest Google Webmaster Help video, Matt Cutts responds to a question about geo-location: Using geo-detection techniques is against Google, I am offering the useful information (price, USPs) to the users based on the geo-location. Will Google consider this …

Check-In Apps Add Key Relevancy Factor to Your Marketing
· 8 Comments

Are check-in apps just a fad or are they the future of local business marketing? It may still be too early to tell, but I’m starting to lean toward the latter, because this space is only picking up more and more steam, and businesses and marketers are getting excited about it as more apps continue to flood the mobile app markets. 

Are check-in apps just a fad? Tell us what you think.

GetGlue: Foursquare for Entertainment Nuts
· 3 Comments

If someone were to ask you to name the trendy social services right now, more than likely they’d say Facebook, Twitter and Foursquare… as those seem to be the “big 3”. They’re interchangeable – as some would select GoWalla over Foursquare and MySpace over Facebook, it’s subjective. Fairly soon you might start hearing another service joining the ranks of the social elite, GetGlue.

Space: No Longer the Final Frontier for Foursquare

It seems that Space is no longer the final frontier when talking about Foursquare check-ins. Douglas Wheelock, a NASA astronaut, has checked into the International Space Station using the location-based app. For this simple feat, Wheelock was "awarded" the very first NASA Explorer Badge. Bow before it Foursquare geeks.

Gowalla Launches OAuth-Based Check In API

Gowalla has announced the launch of its new Check in API. This is different than the Gowalla API, which was launched in February, which first let developers tap into Gowalla data for their apps.

"With today’s release, we’re expanding what’s possible, enabling your applications to create check-ins on behalf of users," the company says. It utilizes OAuth 2.0 to do so.

The company gives developers the following guidelines for using the API:

The Hotlist Comes to the iPhone

Geo-social aggregator The Hotlist has launched a new iPhone app aimed at letting users see the latest on their friends’ present and future social destinations, as well as venues and activities near the user’s current location.

The Hotlist launched last year, claiming to be the first geo-social aggregator. Its platform calculates the popularity of events and venues, offering analytics and ratings for social planning.

5 Current Social Media Stories That Mean Good Things For Your Business
· 20 Comments

There are too many happenings everyday in the social media space for any single business owner to keep up with. Today’s web is fast, and very, very innovative. The production never slows down. New tools and integrations are launched seemingly every other minute.

While I’d encourage you to sift through the headlines and social media app directories on a regular basis, I’ve put together a few currently unfolding storylines with big implications for business owners.

Foursquare Coming to a Search Engine Near You?

Foursquare co-founder Dennis Crowley says the company is in talks with "everyone" in the search space including Google, Microsoft, and Yahoo, according to a report from the UK-based Telegraph.

Google Lets Users Find Results Based on Location
· 7 Comments

Google has added the ability to search by location to its list of search options. The option is called "nearby".

"Location has become an important part of the way we search. If you’re a foodie looking for restaurant details, food blogs or the closest farmer’s market, location can be vital to helping you find the right information," says Google Product Manager Jackie Bavaro.

Why Even Local Search is Becoming More Real-Time

As the web quickly becomes more mobile and social than ever, we see apps filling voids that were mostly left empty throughout the history of search and social media. People are increasingly sharing their locations with their friends, certain apps, certain sites, and even the world.

PleaseRobMe Hits Foursquare Users with a Dose of Reality
· 6

Update: Fousquare has issued a respons to the attention PleaseRobMe has brought to potential privacy issues associated with location sharing. What it boils down to is that Foursquare "takes privacy seriously" and it’s "really a bigger question about the pros and cons of location sharing in general". Read the company’s entire response here.

Businesses Benefit as Customers Share Current Locations
· 5

Is the world really ready for geo-location? That’s a question that a lot of companies are answering with a resounding "yes." The rise of smartphones has led to a variety of businesses looking to cash in on your whereabouts. Smartphone users have their devices on them all day long, wherever they go. Naturally, these companies can find ways to capitalize on this.

Google Tailors Mobile Search Suggestions to Location
· 1

Google has launched search suggestions based on geographical location for iPhone and Android devices. This is currently only available in the United States.

"Typing a query into the search box on a phone can often be slow and difficult," says Google’s Mobile Engineering Team. "For this reason, relevant search suggestions that match your intended query can meaningfully reduce the time and effort it takes to submit a search."