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All Posts Tagged Tag: ‘Facebook’

Facebook Page Plugin Gets New Features Including Call To Action Buttons

Earlier this year at its F8 developers conference, Facebook announced the Page plugin, which is replacing the LIke Box for websites. It’s a way for sites to embed and promote a Facebook Page, and enables site visitors to like or share the page directly from the website itself. The idea is that it can help you drive both engagement and …

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Shopify Merchants Can Start Using The Facebook Buy Button

Shopify and Facebook announced an expanded beta test for the Facebook buy button, which was first announced last July. The announcement comes on the heels of Pinterest’s big Buyable Pins announcement, which also includes Shopfiy as a partner, and opens up that functionality to thousands of Shopify merchants. While Shopify has been working with Facebook on this for the last …

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You Can Now Play a Game in Facebook Messenger

In March, Facebook launched what it called “Messenger Platform” and “Businesses on Messenger”, two initiatives that the company hopes will turn Messenger into more than just a simple messaging platform. Facebook now lets developers build apps for Messenger – the first slate of which let users quickly pull up GIFs, sound clips, videos, and more. Last month, reports indicated that …

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It’s Getting Harder To Ignore Social For Ecommerce Traffic

More and more people are buying things from websites after seeing them on social media. Historically, social media’s share of ecommerce referral traffic has been lower than pretty much all other channels, but it’s on the rise, and it’s actually growing faster than any other channel. That is according to some new research from BI Intelligence, which measured the impact …

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Facebook Offers Place Tips To U.S. Small Businesses

You know how Facebook has been doing a lot of things that cater to small businesses lately? That continues as the company starts to roll out a major way for brick-and-mortars to get relevant content in front of potential customers. Facebook announced that it’s expanding Place Tips support to SMBs across the United States. This enables customers to better engage …

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Is Facebook More Effective Than Pinterest For Ecommerce?

According to a new study, the answer is yes. There’s some interesting research out from commerce data provider Jirafe looking at the impact of Pinterest and Facebook across 80,000 profitable ecommerce sites. While Pinterest has certainly become an ecommerce darling, and will only continue that trend with Buyable Pins, it shouldn’t come as a huge shock that the study found …

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Facebook Messenger Adds New Way To Send Location

Facebook announced on Thursday that it has added a new way for Messenger users to send a location as part of a conversation. It’s rolling out now, taking the place of the old location feature. With the new version, you can choose to send a map of your location or another place as a separate message. To do so, tap …

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Facebook Launches ‘Lite’ Version For Android

Facebook is all about speeding up its user experience on mobile devices. That’s the whole reason it launched Instant Articles, its partnership with publishers, which sees content hosted on Facebook for faster loading times. In another effort, Facebook has announced the launch of Facebook Lite, a new version of Facebook for Android that uses less data and works “well” across …

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Popular Social Media Sites Lean On Email For User Engagement

Remember the days when it wasn’t uncommon to read an article speculating about whether or not social media would kill email? In fact, if you count the increasingly popular business communication tool Slack, it’s still a subject that comes up. These days, however, it seems like largely social-oriented services are utilizing email more than ever. A couple weeks ago, stories …

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This Facebook Feature Could Help Businesses Get Better At Customer Service

Facebook has a new customer service feature for businesses pages, which would enable them to serve a canned response to users who send them messages. Early comments about the feature are pretty positive, and it’s not hard to see why it would be well received given that response times are notoriously poor on social media. TechCrunch reports on the feature, …

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Facebook Users Celebrate Animated GIF Support

In case you haven’t heard, Facebook is at long last supporting animated gifs, at least partially. Users can post them, but the feature is still not supported by Pages for some reason. Either way, users are thrilled: Welcome to Facebook, Gifs. Posted by Mike Jacobson on Friday, May 29, 2015 Facebook supports GIFs?! Posted by Andrew Gifford on Friday, May …

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Facebook Expands Messenger Payments Feature

A couple months ago, Facebook finally announced person-to-person payments in Messenger after months of rumor that the product would get something enabling people to use the app for payments. Still, Facebook said the roll out would be slow and over the coming months. Today, the company says it’s launching the feature in New York City and surrounding metro areas as …

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