All Posts Tagged Tag: ‘affiliate marketing’

Brian Carr on Bringing New Marketing Trends to Life for Brands

Since the dawn of marketing, all businesses have been trying to do the same thing, get a potential customer’s eyes on their brand, and keep their brand in front of them. Modern marketing may have started with a booth at fairs, print ads in newspapers, and 30-second TV spots, but today’s advertising is very different. The Internet requires a vastly …

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2014: The Year Affiliate Marketing Grows Up

Affiliate marketing is stagnant and ripe for innovation. In-content “affiliate” or “performance” marketing — driving traffic through product links embedded in original content — is one of the oldest business models on the web and it has barely changed in a decade. This year, 2014, change is emerging. A new affiliate exchange, bringing merchants and publishers together to buy and …

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Groupon Launches GPN Affiliate Network For Online Publishers

Groupon has announced the launch of the Groupon Partner Network (GPN), a local ecommerce affiliate marketing program for online publishers. “GPN distributes the most relevant Groupon deals across partner websites and apps, helping to increase the visibility and distribution of merchants’ deals and drive purchases through Groupon,” a spokesperson for the company tells WebProNews. “Some of these partners include: Ebates, …

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Google Kills Affiliate Network

Google announced that it is shutting down the Google Affiliate Network. The news came in an email to users, as well as in a post on the Affiliate Network blog. “Our goal with Google Affiliate Network has been to help advertisers and publishers improve their performance across the affiliate ecosystem,” writes Google Affiliate Network head J.J. Hirschle. “Cost-per-action (CPA) marketing …

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Google Launches Dynamic Links For Affiliate Network

Google announced the launch of Dynamic Links for the Affiliate Network, which it says will help publishers serve more relevant affiliate ads to users. Features include inventory selection, ad trafficking and reporting. “Dynamic links enable new ways to create and serve ads that use Google’s best-in-class display advertising features, giving advertisers the ability to serve geo-targeted ads, rotate and optimize …

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Google Affiliate Network Aims To Make It Easier To Get Links

Google has launched some new features for the Google Affiliate Network, which it says will simplify the process of creating relationships and getting links. For publishers, the “Recommended” sub-tab is now the default view for the Advertisers tab, and features a customizable list of available ad programs that Google algorithms predict “may be a good fit”. A new invitations tab …

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Interview: Skimlinks CEO on Pinterest Relationship and Affiliate Marketing

Just in case you haven’t heard, Pinterest is currently one of the hottest startups. In fact, based on data from ratings firm comScore, it is the third fastest growing site in the U.S. So, apparently if you haven’t jumped on board with it, you should. However, as with so many startups, Pinterest‘s blissful beginning was slightly interrupted earlier this month …

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