Elon Musk’s tumultuous stewardship of X, formerly known as Twitter, has been marked by aggressive restructuring, advertiser exodus, and an ongoing financia...
Perplexity AI is "experimenting with advertising" in an effort to build a sustainable AI business, while giving partners and publishers a way to make money...
As brands navigate an increasingly complex and regulated digital marketing worldscape, one of their biggest challenges is striking a delicate balance betw...
In today's advertising world, digital is the reigning champion. From targeted social media ads to banners that follow you around the web, it seems like digital has it all figured o...
The intersection of artificial intelligence (AI) and advertising is a rapidly evolving space that is reshaping how brands communicate with consumers. As we move through 2024 and be...
For years, podcasts have been a relatively ad-light oasis, a space where content creators and listeners could connect without the intrusive barrage of commercials that characterize...
In an era where artificial intelligence is rapidly reshaping industries, McDonald’s Japan has boldly ventured into the AI realm, unveiling its first-ever AI-generated commercial. T...
Apple is reportedly looking to join the ranks of streaming services that offer an ad-supported option, with the company exploring the possibility in the US...
Apple's latest advertisement for its new iPad has sparked significant backlash from consumers and public figures alike. The ad, showcasing a musical instrument being crushed, highl...
MIAMI — In the fast-evolving world of digital marketing, artificial intelligence is no longer just a tool but is fast becoming the backbone of how brands communicate with consumers...