Shutterfly, the popular site for personalized photo products best known for their customizable photo books, has just announced the acquisition of ThisLife, a cloud-based photo storage and organizational site that allows users to compile all of their personal photos and videos into a unique timeline.
Financial details of the purchase have yet to be made available.
"Since 1999, Shutterfly has made it easier for consumers to be more creative with their memories," said Jeffrey Housenbold, president and CEO of Shutterfly. "The combination of ThisLife's best in class cloud organization and storage solution with Shutterfly's award-winning product creation paths, uniquely positions Shutterfly to be the leading full service solution for storing, organizing, and sharing life most important memories."
According to Shutterfly, they will begin to incorporate ThisLife's organizational technology into their service in the coming months.
"Consumers will be able to safely and easily preserve, organize and share their memories, regardless of where photos are stored — from Facebook to Picasa to mobile phones. ThisLife's intelligent organization platform offers features like facial recognition and presents photos and albums in an elegant timeline for convenient sharing and product creation," says the company in a release.
Shutterfly with absorb ThisLife's team, including the site's co-founders Andrea and Matt Johnson.
Shutterfly's umbrella covers other popular services like Tiny Prints, Wedding Paper Divas, and Treat.