A spokesperson for Salesforce tells WebProNews today's announcement is significant for the following reasons:
- Breadth: With Jigsaw Inside, sales and marketing professionals will get real-time access to the world's largest socially generated database, including 22 million business contacts and 4 million company profiles.
- Depth: Jigsaw Inside for Salesforce integrates Jigsaw deeply into Salesforce Chatter for social collaboration and delivery of highly accurate information in real-time.
- Immediacy: Sales and marketing professionals can get real-time updates pushed to them whenever the business data they care about changes.
- Resolution: Companies spend more than $3 billion a year struggling to keep pace with changes across sales and marketing operations by augmenting legacy data services and data management. Jigsaw Inside will solve marketers’ pain points around decayed, duplicated and dead data by delivering relevant, accurate business information in the cloud without the need for hardware or software.
"CRM systems are only as good as the information inside them," said Kevin Akeroyd, general manager, Jigsaw. "With Jigsaw for Salesforce CRM, customers can be alerted to changes in contacts through Chatter in real-time. This degree of operational agility is only possible with Jigsaw's data in the cloud."
Jigsaw for Salesforce CRM is now generally available and starts at $29 per user per month.
Salesforce bought Jigsaw for $142 million earlier this year.