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Microsoft Unveils Office 365 Cloud Suite

Microsoft has unveiled Office 365, a new cloud-based service that brings together Office, SharePoint, Exchange, and Lync for organizations. The company is opening a limited beta program for it in 13 countries and regions.  

Congressmen Write Zuckerberg Over Privacy Flap
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Any hope that Mark Zuckerberg had of the latest Facebook privacy flap blowing over must be fading fast.  Late yesterday, two members of the House of Representatives wrote an open letter to him complaining about the problem and asking for further details.

Android Passes iPhone in Revenue on Major Ad Network

Millennial Media, which claims to have the largest data set of any third-party U.S. mobile ad network,  reports that Android revenue exceeded iPhone-only revenue for its network. Android requests grew by 26% from the previous month,and 1283% since January. 

Apple Posts Highest Revenue of All Time
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Apple released its financial results today, for its fiscal 2010 fourth quarter (ending 09/25). As you might’ve guessed, they weren’t bad. The company posted record Mac, iPhone and iPad sales, and its highest revneue and earnings ever. 

Apple posted $20.34 billion in revenue and net quarterly profit of $4.31 billion ($4.64 per diluted share). This is compared to revenue of $12.21 billion and net quarterly profit of $2.53 billion for the same period last year. Gross margin was 36.9% compared to 41.8% last year. 

LinkedIn Lets Users Add More Sections to Their Profiles
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LinkedIn announced today that users can now customize their profiles with five new profile sections: publications, languages, skills, certifications, and patents. If you just click on "Add Sections" on you "Edit Profile" page, you can see the whole list of available options. 

Can Yahoo Pull Off a Facebook-Like Invasion of the Web?
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According to sources unnamed by the Wall Street Journal, Yahoo is going to introduce something called Y Connect, which would essentially be copying Facebook, not only in name, but in concept. This would be a Facebook Connect-like product that allows third party sites to let users access their Yahoo contacts info, much like you can do with your Facebook friends on a growing number of sites on the web. 

Google Adds Emphasis On Location Setting
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The next time you Google something with a local angle, a slightly different page of search results may appear.  Google’s decided to update its approach to presenting local results by making individuals’ location settings clear.

Consumer Reports Introduces iPhone App

Consumer Reports has introduced a new app for iPhone users,which provides access to ratings, recommendations, brand reliability,  and buying advice for appliances, electronics, children’s products, car care, and home products.

The app, called Consumer Reports Mobile Shopper, is available for download for $9.99

Google Search Appliance Connects To Cloud
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The odd-looking yellow box that Google markets as the Google Search Appliance is now better than ever.  Google’s announced several new features, including improved cloud connectivity and a people search option.

Cloud Connect is definitely the main attraction here.  It introduces the ability to search content stored within Google Docs and Google Sites, along with Twitter and other sites.

New Media: It’s Just People.
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Now that I’ve had time to regroup (a little bit anyway) after a long day of travel, I’d like to reflect a bit on the BlogWorld & New Media Expo that wrapped up over the weekend. If there was one thing to take away from the event, it is that creating good content and engaging with people are the ways to go if you want to succeed in blogging and new media. 

Facebook Accused Of User ID Privacy Breach
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On the heels of its big announcement with Bing, there’s bad news for Facebook.  The social network has been linked to an alleged "privacy breach," and plenty of people are concerned about it, although there’s reason to believe the matter isn’t a big deal.

Netflix Brings Disc-Free Streaming To The Wii

Netflix said today that its customers in the United States and Canada can now stream content through their Wii consoles with Netflix installed on their Wii Menu.

 The Netflix disc that was used for instant streaming on the Wii console will no longer be required. Netflix customers who have a plan starting at $8.99 a month ($7.99 Canada), a Wii and broadband Internet connection can now instantly watch movies and TV shows streamed directly to their TVs by downloading Netflix from the Wii Shop Channel.

Social Media: Power to the People?
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The keynote at BlogWorld this morning was an interesting one, looking at how new media has changed the landscape of politics. Mark Penn, former Chief Messaging Architect for President Clinton and Karen Hughes, former Chief Messaging Architect for President Bush discussed the power blogs and social media have had on shifting elections and public perception. 

Demand Media Adds Blog Syndication to its Content Arsenal
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Here at BlogWorld, Demand Media launched the Demand Media Blog Network, to syndicate bloggers’ content across Demand’s own properties like eHow and Livestrong.com, as well as the company’s Content Channels partner sites.

Reasons Why Making Money Blogging Isn’t That Easy
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Everyone wants to make money online, and a blog is one of the first things to which many turn to achieve this. There has been so much made of this concept over the years. 

There are entire businesses based on helping others learn about making money blogging. It’s entirely possible to do, but it’s also easier said than done. 

Search Marketing Isn’t Just SEO and PPC
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You can look at the tourism industry and get a feel for the problems companies of all kinds are facing in terms of social media engagement every day. I just sat in on  a session at BlogWorld aimed at such companies, but the themes were much broader – how to filter though all the noise of the web to find discussions about your brand, ways to harness the social media tools that are available to us to actually get some use out of them, how to use different kinds of search engines to engage with people, etc. 

MTV: Online Video Will Not Napsterize Broadcast Media

It’s become clear that the television industry is at the beginning of a revolution as connected TVs and devices that bring the web to TV are really starting to hit mainstream interest. There are plenty of reasons to speculate that the industry will go through a similar pattern as we’ve seen with print and music.

Watch BlogWorld Live: Keynotes and Interviews
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WebProNews is in Las Vegas covering BlogWorld & New Media Expo. You can watch (and come back to) the video player below to watch continuing coverage throughout the show. We are presenting the keynotes and exclusive interviews with speakers from the show. 

Who’s there? Check out the schedule here. You can also look at the banner at the top of WPN to see upcoming interviews. The show goes on through Saturday, so check back often. 

Marketing Lessons from a Guy in His Underwear
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As you might imagine, social media marketing is one of the most discussed topics throughout the BlogWorld & New Media Expo this week in Las Vegas. Thousands of people are gathered at the Mandalay Bay to get advice and ideas to take home with them to their companies and help their brands excel online. 

Writing Content That Will Drive Traffic for Years
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Evergreen content is probably the most valuable kind you can create. It has a long shelf life, and can continue to drive traffic to your site for years. How-to articles are perhaps the most logical choice when creating content that you want to work for your site for this kind of time frame. 

Google’s Stock Recaptures $600
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A whopping 277 days have passed since the last time Google’s stock closed above $600, a fact of which we’re sure at least a few shareholders were all too aware.  But fortunately for both investors and the company itself, Google’s now reset the clock, closing above $600 again today.

Yahoo Adds New Features To Its Finance And Sports Pages
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Yahoo has introduced some new features to its finance and sports search homepages.

When users enter tickers or company names in the search box on Yahoo Finance they will see a new “Related Tickers” module to the left of their search results for select queries. The Related Tickers feature displays up to 10 related tickers. In addition, the Yahoo Finance Search homepage now offers access to finance-specific Trending Now Terms.

 

Google Launches In-Page Analytics Feature
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The life of the average Google Analytics user is about to get rather less complicated.  Today, Google announced a beta feature called In-Page Analytics that should allow people to stop juggling tabs or dealing with older, less sophisticated tools.

In-Page Analytics works as an overlay (indeed, it replaces Site Overlay), allowing users to see data superimposed right over different products or design elements.  And as the video below explains, there are plenty of ways to fine-tune the readouts and view more details.

Google Issues Cloud Safety Advice
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In honor of National Cyber Security Awareness Month – and perhaps the holiday when millions of kids give adults 50-50 odds on being tricked – Google’s counseling users to play it safe.  The company highlighted guidelines for "protecting your data in the cloud" today.