Online Advertising Reached $26 Billion In

The economic meltdown hit the U.S. advertising market harder than expected, with overall revenue falling from $77 billion in 2008 to $67 billion in 2009, according to a new report from the Yankee Group.

The report "2009 Advertising Forecast Update: Less TV, More Internet," found the majority of the decline was due to TV advertising, which dipped from $52 billion in 2008 to just $41 billion in 2009.

Online Advertising Reached $26 Billion In

The economic meltdown hit the U.S. advertising market harder than expected, with overall revenue falling from $77 billion in 2008 to $67 billion in 2009, according to a new report from the Yankee Group.

The report "2009 Advertising Forecast Update: Less TV, More Internet," found the majority of the decline was due to TV advertising, which dipped from $52 billion in 2008 to just $41 billion in 2009.

100,000 Ways to Make Twitter More Useful
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Update: Twitter announced today at its Chirp Developer Conference that it has 100,000 registered apps.

Would Google Archive the Web Like It’s Doing Twitter?
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Google has launched a very interesting new search option, with its Twitter archive. What this does is let users search for a topic, and look at all available tweets about that topic in chronological order. If you want to see tweets about President Obama for example, you can do so by going to any year, month, or day and seeing what was said about him on Twitter. Google can do this since it has access to Twitter’s info, which allows Google to index its real-time Twitter results.

Library Of Congress To Archive Every Public Tweet
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The Library of Congress said today it will digitally archive every public tweet since Twitter’s launch in March 2006.

On the Library of Congress blog Matt Raymond writes, "That’s a LOT of tweets, by the way: Twitter processes more than 50 million tweets every day with the total numbering in the billions."

The Library of Congress announced the news in this tweet: Library acquires ENTIRE Twitter archive. All tweets.

Twitter Has Over 100 Million Users
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Update: Well Daines was right in that Twitter has surpassed 100 million users. At the company’s developer conference today, Twitter announced that it has 105,779,710 registered users, as well as that it gets about 300,000 new users a day, receives 180 million unique visitors a month, and 75% of traffic comes from outside of the Twitter website.

Online Yellow Pages Driving Purchases
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The majority of consumers who use print and online Yellow Pages sites for local business information are "ready to buy" according to a new study released by the Yellow Pages Association and conducted by marketing research firm Burke.

Approximately 8 out of 10 Internet Yellow Pages searchers were from people who said they were ready to buy, with 36 percent reporting they had made a purchase after finding local business information at an online Yellow Pages site, and an additional 44 percent saying they intended to make a purchase.

Collecta Offers Up Real-Time Stream API

Real-time search provider Collecta has released a new API program. "Starting today, developers can plug into Collecta’s network for free," a representative for the company tells WebProNews. "In light of the recent Tweetie acquisition, we believe that taking advantage of Collecta’s Twitter-compatible, 15+M source real-time network can give developers a real competitive edge."

Google Creates What Twitter Search Should Be

Google has launched a new search option that allows users to look at an archive of tweets on any given topic in a timeline format. Users can essentially "replay" the public Twitter conversation in th order in which it each piece occurred.

To utilize the feature, users can go to "show options" on a search results page, and select "updates". There’s a chart at the top of the page that lets you select the year, month, or day, or click any point to view tweets from that time period.

Bing’s New Twitter Results Won’t Include Promoted Tweets

Update: A representative for Bing tells WebPronews the "Twitter monetization news will not result in sponsored results appearing in Bing results."

Original Article: Microsoft announced today that Bing now pulls in tweets from Twitter in real-time, in a way that somewhat resembles Google’s real-time search feature.

Coke Launches Facebook Campaign Focused On Earth Month

Coca-Cola has launched a new Facebook campaign to raise awareness of Earth Month and help support Ocean Conservancy, the oldest and largest marine conservation organization in the U.S.

eBay Rolls Out Icons To Address Ad/Privacy Issues
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People who get spooked when online advertisements seem relevant – along with people who prefer it when ads actually relate to their interests – may appreciate a new step eBay’s taking.  The auction company will attach icons to a number of ads, and these icons will allow individuals to express their wishes.

Tagged.com Hit With $650,000 Fine
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San Francisco District Attorney Kamala Harris has announced, social network Tagged, has agreed to pay a fine of $650,000 for sending millions of deceptive emails in a 2009 campaign to boost its membership.

Kamala-Harris-DA "Whether you’re doing business on Main Street or in cyber space, you can’t deceive the customer," said District Attorney Harris.

Journalism Doesn’t Need Saving, Maybe Delivery Just Needs Tweaking

The state of the news industry continues to be brought up on a frequent basis. Is journalism dying? Should publications put up paywalls? Should they block search engines and news aggregators. These are all questions that continue to be brought up repeatedly.

Google Takes Second Crack At Mobile App For iPad
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The day before the iPad went on sale, Google showed its support for the device by announcing five different ways in which it would accommodate iPad users.  Now, the search giant’s sort of unveiled a sixth: what it’s calling an iPad-friendly version of the Google Mobile App.

Facebook Redesigns Its Safety Center

Facebook said today it has introduced a new redesigned Safety Center with new resources aimed at informing parents, educators, teens and members of law enforcement about tools for staying safe on the popular social network.

The new Safety Center now has four times the number of pages focused on safety topics than was previously available.

Google Does Some Overdue Buzz Branding with New Buttons

Google has introduced some new Buzz buttons for content providers to use. There are buttons to allow users to share content through Buzz without leaving the site they’re on, and buttons that easily allow a reader to follow a publication on Buzz.

So far, sites have had to make their own buttons, which have been tied to Google Reader, but now anyone can go here and simply create their own Buzz Buttons that Buzz user can use (even if they don’t use Google Reader).

Google And Hulu Top Video Properties In February

U.S. Internet users watched 28.1 billion videos in February, with Google sites leading the way as the top video property wit 11.9 billion videos, accounting for 42.5 percent of all videos viewed online, according to the latest report from comScore.

Intel Makes Android-Atom Pairing Possible
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Smartphones based on Intel’s Atom processor – which is the company’s smallest and least power-hungry chip – will now be able to run Android.  An Intel official announced the step forward this morning, and hinted that some new devices will be developed as a result of this move, too.

Google Working on New News Content/Ad Models?
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Update: Google has now released video of Schmidt’s speech. Watch it and hear what Schmidt has to say right from him.


Google’s Schmidt Endorses “Mobile First” Approach
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Google’s CEO is no doubt interested in search and advertising.  He’s recently talked about journalism and copyright law, too, along with a number of other topics.  But mobile is the subject Eric Schmidt claimed to most interested in last night, and he’s getting Google to focus on it, as well.

Facebook App On GetJar Surpasses 50 Million Downloads
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The world’s second largest app store behind Apple iTunes, GetJar, said today that more than 50 million people have downloaded the Facebook mobile app in the past six months.

With GetJar’s App Download Page (ADP) and Mobile Site Shortcut (MSS) users are able to download the app, which gives them a shortcut to access Facebook’s mobile website from their phone with a single click.

MerchantCircle, Demand Media Provide New Local Search Opportunities
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MerchantCircle, a social network for local businesses, which boasts over a million businesses, announced an expanded partnership with Demand Media. I spoke with Darren Waddell, VP of marketing for MerchantCircle and Sean Pate, the company’s Director of PR about this and some other news.

Google, Microsoft, Amazon Protest Data Center Standard
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Some of the world’s top tech companies are concerned that their ability to build cost-effective and energy-efficient data centers may be compromised.  Representatives from Google, Microsoft, Amazon, and several other outfits have signed a letter protesting a standard established by the American Society of Heating, Refrigerating, and Air-Conditioning Engineers.