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China Unicom Turns Back On Google
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Regardless of its intentions, Google’s other undertakings in China continue to be affected by its decision concerning search.  China Unicom, which is the country’s second-largest mobile operator, has decided to cut its ties with the American company.

Libraries Key Resource For Internet Access
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Some 77 million Americans used a public library computer to access the Internet in the past year, according to a new report by the University of Washington Information School and funded by the Bill & Melinda Gates Foundation.

Low-income adults are more likely to rely on the public library as their main resource to access computers and the Internet than any other income group. Over all, 44 percent of people living below the federal poverty line used computers and the Internet at their public libraries.

Facebook E-Commerce: What Online Retailers Have Been Looking For?
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Facebook has over 400 million active users. In the U.S. Facebook surpassed Google as the top site about a week and a half ago in terms of visits for a week. Consider that consumers are getting more comfortable with online shopping from their mobile device, and that social media (at least in significant part), is driving mobile usage.

Baidu Closes Above $600 For First Time

To be a Baidu shareholder must be a wonderful thing.  The Chinese company’s stock went up yet again today and was at $608.50 when the closing bell rang, making this the first time it’s ever ended a trading day above $600.

Here are a couple other numbers sure to make other investors jealous: shares of Baidu actually gained 2.29 percent today, which represents a significant increase, not a symbolic tic.  Also, since January 12th (the day Google announced its "new approach to China"), shares are up a whopping 51.91 percent.

AOL Launches Patch.org To Fund Hyperlocal News

AOL said today it is launching Patch.org, a charitable foundation to support access to local news and information in underserved communities.

Patch.org will partner with community foundations and other organizations to launch sites and bring local news and information to communities that lack adequate news media and online local information.

Google Alerts Users of Suspicious Gmail Log-In Activity
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Google introduced a new security feature for Gmail today. It notifies the user when a suspicious log-in activity is detected on their account. This notification will come in the form of a message saying ""Warning: We believe your account was last accessed from…" along with the geographic region that Google can best associate with the access. Engineering Director Pavni Diwanji explains on the Gmail Blog:

GoDaddy Washes Hands Of Domain Names In China
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A company that has over 40 million domain names under its management – and is perhaps better known for controversial ads featuring busty women – has effectively followed Google’s lead in China.  GoDaddy will stop registering domain names in the country.

AT&T Launches New Music App
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AT&T has launched a new music application that combines a number of different apps into one multifaceted application.

The AT&T Music application is available on three feature phones including the LG Xenon, Samsung Solstice and Samsung Impression. The company said it plans to make the service available as a download on additional handsets soon and will being preloading it on devices this summer.

Search Analytics Ideas From SES
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For all sorts of reasons (more on that in a minute), Avinash Kaushik is an authority on search analytics.  He’s also a likable and entertaining speaker.  SES New York attendees were in for a treat, then, as Kaushik delivered a keynote address titled "Be Awesome: Ideas for Approaching Search Analytics Differently."

Would Your Company Benefit from an Internal Twitter?
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It’s no secret that Google and Microsoft are in heavy competition in the enterprise application space. This competition may extend into a relatively new sub-category of this space – internal microblogging. Think Twitter, just for within the enterprise.

Google Exec Page Turned to Chinese
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Something fishy is going on. If you search for "Google executives" on an English-language version of Google, you may get a link to http://www.google.com/corporate/execs.html, which would be Google’s page where it has profiles for its executives (go figure). However, you may also notice that the text appears in Chinese characters.

Behaviorally-Targeted Ads Get More Conversions
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Behaviorally-targeted advertising is more than twice as effective at converting users who click on the ads into buyers (6.8% conversion vs.2.8% for run-of-network ads) according to a new study by the Network Advertising Initiative (NAI).

Based on proprietary data from twelve major ad networks, the study found in 2009, behaviorally-targeted advertising pulled in an average of 2.68 times as much revenue per ad as non-targeted advertising.

Google Introduces AdWords Search Funnels Reports
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Last night, your humble author watched an episode of The X-Files in which a sick boy got a new liver.  The twist was this: the boy got a new liver after a man who built Rube Goldberg machines survived four attempts on his life and won the lottery.  And a new set of reports known as AdWords Search Funnels acknowledges the same principle of cause and effect.

Twitter “Contributors” Feature Spotted on Salesforce Account

Back in December, Twitter announced that it began beta testing a new feature called Contributors. The feature is aimed at businesses, and gives them a way to allow multiple users to tweet under the company account, while displaying exactly who from the company is doing the tweeting, with a clickable name that directs the reader to that person’s own Twitter account.

Google Will Continue Sales, R&D in China

The other day, Google announced that it would be redirecting its Chinese language search engine at Google.cn to Google.com.hk, the company’s Hong Kong site, where they would now censor search results. That does not mean, however, that Google has ceased operations in China entirely.

TripAdvisor Moves Mobile Site Out Of Beta
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Travel review site TripAdvisor said today it has officially launched its mobile website.

The TripAdvisor mobile website is now available in 17 countries and 11 different languages. The beta version of the mobile site attracted more than one million unique monthly visitors.

On TripAdvisor’s mobile site, users can find nearby restaurants, hotels, attractions and directions to them via smartphones with GPS capabilities. Users can also post reviews and opinions while traveling.

Marketing Tips to Promote Your Business in 2010
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After a tough 2009, the majority of small businesses have high hopes of emerging from the sales doldrums in 2010. Some 86% of small business owners expect 2010 revenues to be equal to or higher than 2009 figures, according to research firm Ad-Ology. However, despite that glimmer of confidence, most small business owners don’t plan to increase their marketing budgets in the near term.

The Transformation Of Search Marketing
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It’s no secret that marketing tactics must change over time – just imagine how far a modern newspaper would get paying boys to shout "extra" on city streets – and the search marketing industry may be changing right now.  Experts discussed how, along with how marketers should react, in an SES New York session titled Search Marketing: Analyze This.

Google’s Aussie Filter Protest Makes More Waves

About one month ago, Google and Yahoo joined the Australian Library and Information Association and the Inspire Foundation in protesting an Internet filter that’s meant to affect all of Australia.  Now, the country’s government has processed their submissions, and the situation has started to receive a lot more attention.

New Digg Buttons Keep Traffic With Publishers
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Digg has launched some new Digg Buttons and a widget generator for publishers, which the company refers to as updated tools to improve speed, usability and flexibility of integrations for publishers. A representative for Digg tells WebProNews the updated tools are "one of the many steps we’re taking in advance of the official release of the new version of Digg to make the user experience more inviting and the publisher experience more customized and measurable."

The new version of Digg was recently unveiled at SXSW.

Blogging vs. Twitter: It Shouldn’t Be About the Format
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In case you were wondering, Twitter is not killing blogging. No matter how many times this is said, there is still this notion out there that blogs aren’t needed when you can simply express what you’re feeling to the audience who is interested through Twitter (or Facebook or other social networks). The fact of the matter is, yes – you can do this with Twitter or Facebook, but blogs exist just the same, and the blogs and social networks frequently complement one another.

SES Keynote: New Rules Of Marketing
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David Meerman Scott, author, of "World Wide Rave," gave a keynote on the new rules of marketing and PR.
 

Coverage of SES New York continues at WebProNews Videos and at Live.WebProNews.com. Stay with WebProNews for more notes and videos from the event this week.

AdMob Launches Tools for Cross-Platform Mobile Development
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AdMob has introduced new software developer kits for Android, iPhone, and Flash Lite in a move the company says makes it easier for developers to make money across multiple platforms. AdMob has also introduced the Adaptive Mobile Ad unit, an industry first, which enables PC sites to monetize on mobile traffic.

Yahoo Launches New Search Apps for iPhone

Yahoo launched two new mobile search apps today. The first one is Sketch-a-search, an app that was unveiled at a Yahoo search event event earlier this year, and the second one is the Yahoo Search iPhone app.