In the UK and Ireland, Netflix is offering students a shot at a year's free subscription as part of a Student Ambassador program. Announced via Twitter and Facebook, the program calls on students to use Twitter to discuss shows and movies they watch on Netflix with the larger community.
"Students are a big part of our Netflix UK and Ireland community and we want to hear what you think about our films, TV shows and our service in general," Netflix says. "That's why we're looking for student ambassadors to champion Netflix UK and Ireland on Twitter and get people talking about our films and TV shows."
Netflix is asking students to ask questions around different shows each week for seven weeks with the goal of getting students talking on Twitter using specific hashtags. Netflix says it will help these ambassadors out with the questions.
The company says it is looking for students who "know their Battlestar from their Breaking Bad," are dedicated Twitter users and are sociable and active in university life.
In addition to the free Netflix subscription, the ambassador that generates the most discussion by the end of December will get an unspecified smart TV, gaming console and tablet.
Those looking to participate are directed to email NetflixUK@wearesocial.net. They'll send more info from there.